Sealy is expanding internationally. Sales have increased in Argentina and Mexico, while Europe also demonstrates growth. Sealy exposure to the international realm makes it less susceptible to softeness in the United States.
Sealy is rapidly expanding its product line into the growing specialty bedding segment. With its large distribution channel, Sealy should be able to compete successfully in the higher-margin segment of mattresses.
Sealy, the largest mattress manufacturer in the world, has Economy of scale advantage in a industry that competes using price. While other manufacturers may break even at the going market price, Sealy could still generate a profit.