Clusterstock  Sep 12  Comment 
By Nadia Damouni NEW YORK (Reuters) - Hewlett-Packard Co is exploring the sale of its web-based photo sharing service Snapfish, and has held discussions with multiple private equity and industry buyers, a person with knowledge of the situation...
Forbes  Sep 10  Comment 
Last quarter, Shutterfly reported an average order rate of 1.61 orders per customer compared to 1.56 orders per customers in Q2FY13 and 1.5 orders per customer in Q1FY14. The increase in orders completed per customer highlights greater...
Market Intelligence Center  Sep 10  Comment 
MarketIntelligenceCenter.com's patented trade-picking algorithms have identified an attractive covered-call trade on Shutterfly Inc. (SFLY). Look at the Dec. '14 $47.50 covered call for a net debit in the $44.68 area. This trade has a duration of...
TechCrunch  Sep 5  Comment 
 Shutterfly is expanding its lineup of native iOS applications today with the launch of Tiny Prints for iPad, a mobile version of the online stationary boutique the company acquired in 2011 for $333 million. Like its web-based counterpart, the...
Market Intelligence Center  Sep 2  Comment 
After Friday’s trading in Shutterfly Inc. (SFLY) the algorithms behind MarketIntelligenceCenter.com's Artifical Intelligence Center picked out a trade that offers a 5.46% or 18.29% (for comparison purposes only), while providing 7.06% downside...
SeekingAlpha  Aug 21  Comment 
By Sramana Mitra: The online photo printing market may be growing at an annual growth rate of 14.5%, but that has not helped leading players like Shutterfly (NASDAQ:SFLY) deliver strong financial results. After reporting continuing losses, it...
TheStreet.com  Aug 20  Comment 
NEW YORK (TheStreet) --Shares of Shutterfly Inc. are higher by 1.57% to $50.62 on heavy trading volume on Wednesday afternoon. The online photo memory maker is reported to be close to finishing the process of reviewing offers to purchase the...
Benzinga  Aug 20  Comment 
Hellman & Friedman submitted a bid to acquire Shutterfly (NASDAQ: SFLY) earlier this week, Bloomberg reported Wednesday. In addition to Hellman & Friedman, other private equity firms including Bain Capital have also shown interest in acquiring...
Bloomberg  Aug 20  Comment 
Reuters  Aug 20  Comment 
Silver Lake Partners LP and Bain Capital LLC are among the buyout firms vying to acquire Shutterfly Inc, an online photo-sharing services provider with a market value of $2 billion,...
Market Intelligence Center  Aug 20  Comment 
For a hedged play on Shutterfly Inc. (SFLY), MarketIntelligenceCenter.com’s option-trade picking algorithms recommend the Dec. '14 $47.50 covered call for a net debit in the $44.54 area. That is also the break-even stock price for the covered...


Shutterfly, Inc. (NASDAQ: SFLY) is a leading Internet-based social expression and personal publishing service that enables consumers to share, print and preserve their memories by leveraging the company's technology-based platform and manufacturing processes. The company offers services for users to store, edit, and organize their digital photos. In the past fiscal year, new mobile technology, such as smartphones and iPads have given Shutterfly new channels for its products. Shutterfly's products have predominantly sold during the Holiday Season as gifts, giving the firm a risk of expecting most of its revenues during that time period.

Business Overview

In the past fiscal year, SFLY achieved year-over-year revenue and net income growth due to expanded mobile technology services[1] As the mobile technology industry strengthens, and photography continues to shift to digital media, Shutterfly should expect continued growth in the 2011 fiscal year.

Trends and Forces

Mobile Technology Gives New Channels for Photographs

The smartphone and iPad industries have grown tremendously recently, giving SFLY new channels to market its products. Shutterfly currently has applications for both the iPhone and iPad.[2]

Reliance on Holiday Season Sales

Shutterfly's consumer products, such as photo albums and personalized coffee mugs, are typically bought as gifts and not as everyday items. From this, the firm typically receives a majority of its annual sales during the Holiday Season (mid October to mid January). Weak Holiday Season sales can possibly cause a net loss for SFLY during the fiscal year.


The market for digital photography is large, fragmented, evolving, and intensely competitive, and the company expects competition to increase in the future. The company faces challenges from a variety of companies including:


  1. SFLY 2010 10-k
  2. Shutterfly Website, "Mobile"
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