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Company: Shutterfly (SFLY)
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  One of top-ten most recognized brands by magazine advertisers

Shutterfly was found to be one of the top 10 most recognized brands according to a study done on magazine advertisers. The company has done an excellent job of creating awareness of the suite of products that are offered, and adding an emotional tie to their offering by selling memories instead of just selling photo products.

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  Stock is cheap

Stock (on Feb 22) is at $15.73, just above the $15 IPO price from late 2006. The IPO price will likely serve as a support area, and the stock is trading at a relatively attractive multiple given its strong earnings potential, and proven ability to grow sales and convert those sales to legitimate earnings.

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  A new production facility in Charlotte will save costs and improve customer service

A new production facility in Charlotte will save costs and improve customer service on the east coast. Previously everything was distributed out of its California hub making expedient delivery to the East Coast cost prohibitive.

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