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WIKI ANALYSIS
Stoneridge, Inc. (SRI) designs and manufactures engineered electrical and electronic components, modules, and systems for the automotive, medium and heavy-duty truck, and agricultural vehicle markets. The company's primary products include power distribution components and systems, electrical switches and sensors, and other modular assemblies. Stoneridge operates in two segments:
Vehicle Management and Power Distribution (57%) includes electronic instrument clusters, electronic control units, driver information systems, and electrical distribution systems.
Control Devices (43%) includes electronic and electromechanical switches, control actuation devices and sensors.
North America represents the company's principal market, accounting for over 75% of revenues. General Motors, Ford Motor Company (10%), Deere & Company and Navistar International (25%) are Stoneridge's main customers. Stoneridge has 12 facilities in North America, 11 in Europe, and one in South America. Technological leadership forms the backbone of the company's growth prospects. About 38% of sales are to autos, while the balance is to trucks. The Draime family owns 31% of the stock, while management owns an additional 12%.
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