Stora Enso Oyj (SEO)

QUOTE AND NEWS
Forbes  Dec 5  Comment 
Washington Post Newsroom Forbes ~ Webfia ~ LinkedIn If you want your content production efforts to succeed online, you can’t do it without the help of SEO. However, it takes some skill and strategy to leverage this powerful process, but if you...
Forbes  Dec 1  Comment 
The first step to improving your site's SEO is to examine what the competition is doing.
Forbes  Nov 29  Comment 
Looking to understand SEO in 2017? While Google's search has seen a drastic evolution over the years, some of the fundamentals of search engine optimization have stayed the same. Today, it all boils down to trust. The more Google trusts you, the...
Forbes  Nov 29  Comment 
If you've been involved in SEO or marketing over the past few years, you're undoubtedly aware of Google's Panda update. However, what you may not know is that Panda has recently undergone some pretty significant changes. This post will get you up...
Forbes  Nov 29  Comment 
SEO is a powerful tool, especially for the smallest of businesses.
Forbes  Nov 28  Comment 
If your site isn't getting the rankings you'd like, it may be time to get back to basics. While Google's algorithm changes almost daily, the core functions of SEO generally stay the same. By carrying outthese simple, yet extremely important...
Forbes  Sep 23  Comment 
The big shift for publishers and information providers will be the that the market will no longer only need unstructured information but also structured information and semantics graphs built out of them.
Forbes  Sep 22  Comment 
It's a pretty exciting time to become an SEO. The convergence of SEO, content marketing and social media means your job description will include many diverse tasks and responsibilities. And if we're getting real here, the pay isn't half bad either.
Forbes  Sep 21  Comment 
SEO is one of those things that many people know about, but at the same time, many don’t really know about it. However, I met Kotton Grammer, who seems to know the ins and outs of the industry. I wanted to know how he has over 150 clients a...
TechCrunch  Sep 15  Comment 
 The online learning market is becoming as crowded as the app stores. Ranku offers the equivalent of SEO assistance to make sure colleges with electronic courses convert visitors into students. Now Ranku (pronounced ran-koo) is being acquired by...




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Finland-based Stora Enso OYJ (SEO) is a leading paper and board manufacturer with production facilities in 20 countries spread across three continents. The company's core products include: magazine paper, newsprint, fine paper, timber products, and packaging boards. Products are primarily marketed in North America, Europe, and Asia. Stora operates along three broad lines: paper, packaging boards, and forest products. The company employs over 44,000 people in more than 40 countries on five continents.

Stora Enso recently reorganized its operations from four divisions into eight separate business areas. Paper products are broken down into two separate product groups, magazine paper and fine paper. Magazine paper products consist of newspapers, directory papers, book papers, and any other type of paper that is used for magazines, printed advertising materials, catalogues, newspapers, telephone directories, hardback & paperback books, and many other types of publications. Magazine paper comprises approximately 18.2% of revenues and had an operating margin of 2.9% in 3Q07, which was up 0.8% from the year-ago period. Fine paper consists of graphic papers, office papers, specialty papers that are used for document printing, labeling, commercial printing, high-quality books and protecting, transporting, and identifying products. Fine paper comprises approximately 16.4% of revenues and had an operating margin of 7.3% in 3Q07, higher than the margin registered in the third quarter of 2006. Consumer board is comprised of carton-boards, containerboards, corrugated packaging, laminating papers, cores, and any other type of paper that is used for packaging. Consumer board comprises approximately 17.4% of revenues and had an operating margin of 4.8% in 3Q07, lower than 10.7% recorded in the year-ago period. Industrial packaging recorded 8.3% revenues with an operating margin of 9.3%, lower than 10.6% registered in 3Q06. Newsprint grossed 13.3% of revenues with an operating margin of 12.1%, lower than 14.3% achieved in 3Q06. Wood products are comprised of sawn and further-processed wood products that are used in the construction and joinery industries and wood trade. Wood products comprise 14.2% of revenues and had an operating margin of 8.0% in 3Q07, up 270 basis points from that registered during 3Q06. Merchants recorded 14.6% of revenues with an operating margin of 1.7% in 3Q07, flat year over year.

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