SAO PAULO, Oct. 6 /PRNewswire-FirstCall/ -- TAM (NYSE: TAM, BOVESPA: TAMM4) has signed an agreement with the airline bmi, member of Star Alliance, to allow members of the TAM Fidelidade program to accumulate and redeem points on flights operated by the British company. The partnership benefits TAM's customers since October 1. Likewise, beginning November 1, members of bmi's Diamond Club program will also be able to earn and redeem points on TAM flights.

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TAM and bmi already have a codeshare agreement on different routes operated by both companies. This partnership will benefit clients by simplifying the flight reservation process, allowing convenient connection on one single airline ticket and through baggage check-in.

"We are very pleased to announce this agreement with bmi, thus expanding the benefits offered to our clients," said Paulo Castello Branco, our Commercial and Planning vice president. The partnership also strengthens TAM's strategy of Excellence in Services, one of the three pillars that are the foundation of the company's operation, in addition to Technical-Operational Excellence and Excellence in Management.

Juliet Hutchin, Head of Loyalty at bmi, said, "We're delighted to become the latest airline partner in TAM's Fidelidade program and we look forward to welcoming TAM's customers onto our flights."

SOURCE TAM