ISTANBUL, Sept. 8 /PRNewswire/ -- Dot TK, the innovative domain name registry of .TK domain names with offices in London, Amsterdam and Istanbul today announced the first live domain name auction in Turkey.

This auction will be held at the Swissotel in Istanbul on September 9th 2009 at 14h00 GMT and will be live broadcasted to bidders worldwide on www.nic.tk.

Dot TK is well-known by Internet users globally because of the distribution of free domain names. However, Dot TK has another business model and approach in the country of Turkey. Dot TK does not provide free domain names there, but only paid domain name registrations. It acts as the national Turkish extension. Registration of .TK domains take place at Dot TK's website and through hundreds of Turkish hosting providers that partner with the .TK registry.

Only one year after its launch in Istanbul Dot TK has registered more Turkish domain names within the .TK domain zone than there are .TR domains. ".TR is the official top level domain in Turkey," says Joost Zuurbier, CEO of Dot TK. "To get a .TR domain you have to wait at least two weeks, send copies of your tax forms and pay at least 15 US dollars. Dot TK domains are cheap, as cheap as 3 US dollars per year. Our domains are easy to register and are available immediately. All these factors contribute to the decision that the Turkish people choose .TK domains over .TR ones."

At the auction on 09/09/2009 a total of 212 lots are auctioned. These lots do exist either out of one domain or exist out of multiple domains. Only generic domain names are auctioned. These include domains like FUTBOL.TK and POKER.TK. Using generic domains in a company's marketing strategy is new in Turkey. Thanks to generic domains Turkish websites will see more search engine traffic and therefore more visitors. Turkey is now ready to invest in its Internet real-estate.

Dot TK is a joint venture of the Government of Tokelau, its communication company Teletok and BV Dot TK, a privately held company. More information about Dot TK can be found at http://www.nic.tk.

Dot TK

TurK Internet Adresi

http://www.nic.tk

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    Hakan San: hakansan@upc-ist.com
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SOURCE Dot TK