BURLINGTON, MA -- (Marketwire) -- 06/17/09 -- TIE Kinetix(TM) announced today
that
it has formed a strategic alliance with CNET Content Solutions, to
resell the TIE Kinetix(TM) Content Syndication Platform worldwide.
CNET Content Solutions, one of the world's leading independent
sources of product information, is now able to offer and promote
the
TIE Kinetix(TM) Content Syndication Platform (CSP) to the many
consumer electronic vendors it powers. TIE Kinetix(TM) CSP
provides
brand managers and marketers with the ability to have greater
control
over their content across multiple websites and channel partners,
including differentiation of the rich content at the online
point-of-sale and have up to the minute timely updates.
Timely, complete, accurate and objective content are critical
elements to online buyers, retailers and resellers. The
partnership
between CNET Content Solutions and TIE will ensure that customers
are
getting the information that they need and demand to make online
buying decisions.
"The partnership with TIE Kinetix(TM) is both strategic and timely
as
the needs of our customer base continue to grow in scope and
sophistication," says Sean Murphy, Vice-President of CNET Content
Solutions. "Our customers will have the high quality content they
expect from CNET Content Solutions, and with the addition of TIE
Kinetix(TM) CSP we can now provide them with real-time control
over
rich product information across their supply chain, as well as
real-time analytics and reporting."
"This important alliance further verifies our leading position in
the content syndication market," says Brian Tervo, CEO of TIE
Kinetix(TM), North America. "It is more crucial than ever before
for
our customers and partners to begin taking advantage of a Web 2.0
driven economy. We are pleased to see our robust offering quickly
becoming the standard for moving rich content into the marketplace
for a partner like CNET Content Solutions."
ABOUT TIE
Supply chain integration software company TIE (NYSE Euronext: TIE
Holding) bridges the gap between online and traditional business.
TIE
helps industry and supply chain partners to achieve electronic
business collaboration with solutions in the traditional and
upcoming
markets like Data Quality Management, e-Invoicing, Master Data
Management, Content Syndication and e-Commerce. Our solutions are
proven to lower costs, increase revenue and optimize business
processes. Because we have decades of experience to share, TIE
remains a key contributor to the development and implementation of
global eCommerce standards. TIE is a publicly held company with
offices in the United States, France, and the Netherlands.
ABOUT CNET CONTENT SOLUTIONS
CNET Content Solutions (www.cnetcontentsolutions.com), a division
of
CBS Interactive, is the world's leading independent source of
product
information. With detailed content on more than 3 million
technology
products in 15 languages, CNET Content Solutions converts shoppers
into buyers by providing product information and creating
solutions
that empower businesses to improve their customer experience and
bottom line. Customers include CDW, Computacenter, Dabs.com, Dell,
Hewlett-Packard, Insight, Microsoft, OfficeMax, PC World Business,
Tech Data, and Yahoo.
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