Benzinga  Jan 30  Comment 
CNBC Mad Money's Jim Cramer spoke on the show with his viewers about the stocks they own and he advised them what to do with their positions. Twitter Inc's (NYSE: TWTR) management has to leave for the stock to trade higher, said Cramer....
Forbes  Jan 29  Comment 
Customer captivity is difficult to create with customers who can just click around to find a substitute product or a cheaper price.  The online travel business is a classic example of customers made disloyal through brutal competitive pricing...
Forbes  Jan 28  Comment 
“We are a company that thinks constantly how to improve the traveler experience. We were born with the vision that users could plan a perfect trip,” explains Stephen Kaufer, President and CEO of TripAdvisor in a recent interview.
Forbes  Jan 22  Comment 
Chicago and California are home to 8 of the 25 top hotels in TripAdvisor's 13th annual survey, including the No. 1.
Benzinga  Jan 8  Comment 
Google Inc (NASDAQ: GOOG)(NASDAQ: GOOGL) investors may be looking at their best days in the rear-view mirror, an analyst said Thursday. "It's a new era for Internet stocks" according to Stifel's Scott Davis, who downgraded Google to Hold from...
Reuters  Jan 8  Comment 
Tripadvisor has agreed to acquire top Dutch online restaurant review and booking sites Iens, the companies said on Thursday, giving the travel website a leading position in the...
Benzinga  Jan 8  Comment 
In a report published Thursday, Deutsche Bank analyst Lloyd Walmsley reiterated a Buy rating and $102.00 price target on TripAdvisor Inc (NASDAQ: TRIP). In the report, Deutsche Bank noted, “Our updated analysis shows a growing footprint of...


TripAdvisor Inc. (NASDAQ:TRP) is a travel research company based on its website by the same name. The company provides recommendations to users on locations to visit as well as the accommodations, activities, restaurants, and other associated travel needs. The recommendations are based primarily on opinions and reviews written by users. The company makes money through "click-based" advertising on its site. TripAdvisor was spunoff from Expedia (EXPE) in December 2011.[1]

Business Overview

Because TripAdvisor was part of Expedia (EXPE) prior to its spinoff, the company's financial statements issued before 2012 were unaudited. For the full year 2010, the total revenue was $314M and for 2009 the revenue was $212M. The net income attributable to TripAdivsor was $139M in 2010 and $102M in 2009.[2]

New Updates

TripAdvisor spun off from Expedia (EXPE) and became an independent company on December 21, 2011.[3] In order to complete the spinoff, shareholders of Expedia stock were given 2 shares of Expedia and 1 share of TripAdvisor. As a result, Expedia experienced something equivalent of a stock split in the process of spinning off TripAdvisor. TripAdvisor was spunoff for approximately $4.1B.[4]

Trends & Forces

Transition into an Independent Company

TripAdvisor was acquired in 2004 and has been part of a larger company for 7 years. As a result, it may have difficulty establishing many core functions ranging from upper management to recruiting. These functions were at least partly duplicative when it was part of a larger organization. While its independence will allow it to focus on its core offerings as well as its new products, it will also no longer be able to rely on Expedia (EXPE) for financing as well as internal business services.[5]

  1. TRIP S-4/A 2011 SUMMARY "TRIPADVISOR" pp. 10-11
  3. The Wall Street Journal "TripAdvisor, On Its Own After Expedia Spinoff, Is A $4.1B Co" 21 Dec 2011
  4. ABC News "Expedia Completes TripAdvisor Spinoff" 21 Dec 2011
  5. Seeking Alpha "TripAdvisor Spins Off From Expedia, Takes Flight As A Public Company" 21 Sept 2011
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