Competition from MSFT and CTXS threatens to squeeze margins. As both Microsoft and Citrix launch competing products this year, it will likely cut into the established position VMW has cultivated. While management talked a big game about not needing to reduce prices, this is simply part of the positioning game as it would be unwise to signal to clients that a potential price decrease is in the wind. But once new entrants hit the market, there is a high probability that prices will decrease as the three companies compete for customers.