VVTV » Topics » Company Description

These excerpts taken from the VVTV 10-K filed Apr 16, 2009.
Company Description
 
We are an integrated multi-channel retailer that markets our products directly to consumers through various forms of electronic media. Our operating strategy incorporates distribution from television, internet and mobile devices. Our live 24-hour per day television home shopping programming is distributed primarily through cable and satellite affiliation agreements and on-line through ShopNBC.com and ShopNBC.TV. We have an exclusive license from NBC Universal, Inc., known as NBCU, for the worldwide use of an NBC-branded name and the peacock image for a period ending in May 2011. Pursuant to the license, we operate our television home shopping network under the ShopNBC brand name and operate our internet website under the ShopNBC.com and ShopNBC.TV brand names.
 
Company
Description



 



We are an integrated multi-channel retailer that markets our
products directly to consumers through various forms of
electronic media. Our operating strategy incorporates
distribution from television, internet and mobile devices. Our
live 24-hour
per day television home shopping programming is distributed
primarily through cable and satellite affiliation agreements and
on-line through ShopNBC.com and ShopNBC.TV. We have an exclusive
license from NBC Universal, Inc., known as NBCU, for the
worldwide use of an NBC-branded name and the peacock image for a
period ending in May 2011. Pursuant to the license, we operate
our television home shopping network under the ShopNBC brand
name and operate our internet website under the ShopNBC.com and
ShopNBC.TV brand names.


 




EXCERPTS ON THIS PAGE:

10-K (2 sections)
Apr 16, 2009
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