Signs of an economic recession abound after the subprime lending fall-out, and Wal-Mart, as the nation's top retailer, will suffer. Investors seem to disagree - evidenced by Wal-Mart's still-rising stock price - because they think that Wal-Mart's lower prices will attract more consumers as their spending power declines. But what's really going to happen is consumers are going to spend less, overall. They might keep going to Wal-Mart for groceries, but they'll stop buying DVDs, and furniture, and toys, and all of the other non-necessities that Wal-Mart offers. Ultimately a lack of discretionary income will hurt all retailers. Wal-Mart will not be immune.
Wal-Mart Stores Inc. (WMT) missed March sales estimates, saying it was hurt by Easter (and its accompanying sales) arriving in April this year compared to March last year. Comparable sales for U.S. stores rose 0.6%, well below its 3.3% target, MarketWatch reported.
Wal-Mart Boss Skeptical of Fast Recovery
Meanwhile, Wal-Mart CEO Lee Scott said Monday that he does not expect a quick turnaround for the U.S. economy, which he believes will continue to suffer throughout the first half of the year.
Speaking at the National Retail Federation’s annual conference in New York, Scott said the current downturn also might have long-term effects on consumer spending patterns, representing a fundamental change.
“I’m not necessarily convinced that just when all this liquidity and things hit, if you’re going to have the same immediate desire to go back to consumption and debt,” he said. “There are a lot of young people who have learned what it’s like when you are living on the edge and the bad times come.”
Last week Wal-Mart posted lower-than-expected December sales and cut its fourth-quarter profit forecast, showing not even the biggest retailer on the planet is immune to the current economic turmoil.