QUOTE AND NEWS
Market Intelligence Center  Jul 23  Comment 
The patented option trade-picking algorithms behind MarketIntelligenceCenter.com's Artificial Intelligence Center have selected a covered call trade on WebMD Health Corp (WBMD) that includes 6.39% downside protection. Sell one contract of the Sep....
Red Orbit  Jul 22  Comment 
April Flowers for redOrbit.com - Your Universe Online Going without sleep over a long period of time can be detrimental to your health in many ways, including depression, heart disease, high blood pressure, weight gain and even a lack of sex...
Motley Fool  Jul 8  Comment 
Does one of these companies belong in your portfolio?
Motley Fool  Jul 2  Comment 
Does this analyst make a good case? Or is it just more noise from Wall Street?
TheStreet.com  Jul 2  Comment 
NEW YORK (TheStreet) -- WebMD Health shares are up 6.7% to $53.21 on Wednesday after being upgraded to "buy" from "hold" by analysts at Stifel Nicolaus  with a $60 price target. The firm cites increased ad revenue as the reason for the more...
Benzinga  Jul 2  Comment 
WebMD Health (NASDAQ: WBMD) shares gained 5.20% to reach a new 52-week high of $52.44 as Stifel Nicolaus upgraded the stock from Hold to Buy. A. Schulman (NASDAQ: SHLM) gained 3.16% to reach a new 52-week high of $40.78 after the company posted...
Benzinga  Jul 2  Comment 
In a report published Wednesday, Stifel analyst Steven Rubis upgraded the rating on WebMD Health (NASDAQ: WBMD) from Hold to Buy, and named a $60.00 price target. In the report, Stifel noted, “Our upgrade stems from strong industry macro...
Market Intelligence Center  Jun 30  Comment 
WebMD Health Corp (WBMD) presents a trading opportunity that offers a 4.80% return in just 82 days. A covered call on WebMd Health at the $45.00 level expiring on Sep. '14 offers an assigned return rate of 4.80% or 21.35% annualized. This trade...
DailyFinance  Jun 23  Comment 
LOS ANGELES, CA -- (Marketwired) -- 06/23/14 -- MMRGlobal, Inc. (OTCQB: MMRF), through its wholly owned subsidiary MyMedicalRecords, Inc. (collectively, "MMR"), appeared Wednesday, June 18 in the United States District Court, Central District of...
Motley Fool  Jun 21  Comment 
WebMD just launched Healthy Target, a unifying dashboard for fitness trackers and medical devices. Could it pose a threat to Apple’s HealthKit and Google Fit?




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WebMD (NASDAQ:WBMD) owns websites that gives its visitors information on a wide variety of medical conditions, overviews of available treatment options, and general information on lifestyle and preventative care. WebMD provides most of its services for free and makes money by charging other companies, particularly pharmaceutical companies, to advertise on its sites. The company earned $439 million in revenue and $117 million in net income in 2009.[1]

Healthcare costs have increased an average of 7.6% a year since 2000.[2] This has resulted in a growing effort by employers and healthcare plans to manage medical expense growth by encouraging plan members to take a greater share of responsibility for managing their own health. For these corporate clients WebMD creates a private version of its web portal. WebMD then stores a detailed health record for each employee and offers customized content on preventative care based on the employee's health profile. It also uses this information to match the employee with the best healthcare plan. WebMD charges both setup and monthly fees for its corporate services.

While the company has benefited from growing corporate demand for its products, it also faces growing competition in this area. Both Google (GOOG) [3] and Microsoft (MSFT) [4] have launched their own health services with a particular focus on the corporate market. The companies are targeting health insurance companies in the hopes that the insurance companies offer their own clients medical information and records services.

Company Overview

WebMD has three primary revenue streams: online advertising at its public network of sites, its licensing of private portals and it's small but growing print and publishing group.[5]

Public Network of Sites:

WebMD's public network includes WebMD.com, rxlist.com, emedicine.com, emedicinehealth.com, and others. These sites offer a variety of health information on diagnosing illnesses, treatment, and wellness advice.

Private Portal licensing

WebMD licenses its service to over 82 partners. These portals are licensed to corporations and health insurance providers helping employees and health plan members make more informed decisions about optimal health plans and physician choice. Employees or health insurance customers submit electronic health records into the system and WebMd’s portal will help the user find the optimum health plan, treatment, and physicians for their needs. The portals also help users estimate health care costs for retirement.

Publishing

WebMD publishes The Little Blue Book , WebMD The Magazine and a variety of other offerings sent to doctors offices targeting both the consumer and professional health care markets. Publishing is the fastest growing part of WebMD's business.

Business Growth

That's way the bestest aesnwr so far!

Gosh, I wish I would have had that information erailer!

References

  1. Kaiser data on the growth in Healthcare from 2000-2005
  2. Google Health Launch
  3. Pharmaceutical Ad Spending
  4. WBMD 2009 10-K pg. 3-14
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