QUOTE AND NEWS
Benzinga  Jan 14  Comment 
WebMD Health Corp. (NASDAQ: WBMD) shares rose 7.44 percent to $57.17. The volume of WebMD Health shares traded was 1147 percent higher than normal. WebMD is considering selling the entire company or part of its business, according to sources as...
Forbes  Jan 14  Comment 
Even though digital health information company WebMD (WBMD) now says it's not "in any negotiations to be acquired," a potential suitor like Walgreens Boots Alliance or UnitedHealth Group would still make some sense if either has the desire to...
Benzinga  Jan 14  Comment 
WebMD Health Corp. (NASDAQ: WBMD) shares touched a new 52-week high of $56.245. WebMD is considering selling the entire company or part of its business, according to sources as reported by Financial Times late Tuesday. Walgreens Boots Alliance...
Benzinga  Jan 14  Comment 
Shares of WebMD Health Corp. (NASDAQ: WBMD) hit a new 52-week high of $58.25 shortly after the start of Thursday's trading session. The Financial Times reported that the company is exploring a potential sale of itself. The Financial Times,...
Financial Times  Jan 14  Comment 
Benzinga  Jan 14  Comment 
WebMD (NASDAQ: WBMD) is considering selling the entire company or part of its business, according to sources as reported by Financial Times late Tuesday. Walgreens (NASDAQ: WBA) and United Health (NYSE: UNH) are two potential bidders, the sources...
Reuters  Jan 14  Comment 
Healthcare portal WebMD Health Corp said on Thursday it was not negotiating a sale of all or part of its business, a day after the Financial Times reported about talks over a potential...
Motley Fool  Jan 14  Comment 
These stocks overcame a big downdraft on Wall Street. Find out how.




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WebMD (NASDAQ:WBMD) owns websites that gives its visitors information on a wide variety of medical conditions, overviews of available treatment options, and general information on lifestyle and preventative care. WebMD provides most of its services for free and makes money by charging other companies, particularly pharmaceutical companies, to advertise on its sites. The company earned $439 million in revenue and $117 million in net income in 2009.[1]

Healthcare costs have increased an average of 7.6% a year since 2000.[2] This has resulted in a growing effort by employers and healthcare plans to manage medical expense growth by encouraging plan members to take a greater share of responsibility for managing their own health. For these corporate clients WebMD creates a private version of its web portal. WebMD then stores a detailed health record for each employee and offers customized content on preventative care based on the employee's health profile. It also uses this information to match the employee with the best healthcare plan. WebMD charges both setup and monthly fees for its corporate services.

While the company has benefited from growing corporate demand for its products, it also faces growing competition in this area. Both Google (GOOG) [3] and Microsoft (MSFT) [4] have launched their own health services with a particular focus on the corporate market. The companies are targeting health insurance companies in the hopes that the insurance companies offer their own clients medical information and records services.

Company Overview

WebMD has three primary revenue streams: online advertising at its public network of sites, its licensing of private portals and it's small but growing print and publishing group.[5]

Public Network of Sites:

WebMD's public network includes WebMD.com, rxlist.com, emedicine.com, emedicinehealth.com, and others. These sites offer a variety of health information on diagnosing illnesses, treatment, and wellness advice.

Private Portal licensing

WebMD licenses its service to over 82 partners. These portals are licensed to corporations and health insurance providers helping employees and health plan members make more informed decisions about optimal health plans and physician choice. Employees or health insurance customers submit electronic health records into the system and WebMd’s portal will help the user find the optimum health plan, treatment, and physicians for their needs. The portals also help users estimate health care costs for retirement.

Publishing

WebMD publishes The Little Blue Book , WebMD The Magazine and a variety of other offerings sent to doctors offices targeting both the consumer and professional health care markets. Publishing is the fastest growing part of WebMD's business.

Business Growth

That's way the bestest aesnwr so far!

Gosh, I wish I would have had that information erailer!

References

  1. Kaiser data on the growth in Healthcare from 2000-2005
  2. Google Health Launch
  3. Pharmaceutical Ad Spending
  4. WBMD 2009 10-K pg. 3-14
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