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WBMD » Topics » User Privacy and Trust

These excerpts taken from the WBMD 10-K filed Feb 27, 2009.
User Privacy and Trust
 
General.  We have adopted internal policies and practices relating to, among other things, content standards and user privacy, designed to foster our relationships with our users. In addition, we participate in the following external, independent verification programs:
 
  •  URAC.  We were awarded e-Health accreditation from URAC, an independent accrediting body that has reviewed and approved the WebMD.com site and our private portal deployment of WebMD Personal Health Manager for compliance with its quality and ethics standards.
 
  •  TRUSTe.  We are a licensee of the TRUSTe Privacy Seal and the TRUSTe EU Safe Harbor programs. TRUSTe is an independent, non-profit organization whose goal is to build users’ trust and confidence in the Internet. Each year since 2005, TRUSTe and the Ponemon Institute have sponsored an independently administered user-based ranking of the most trusted companies in America and WebMD has consistently ranked among the most trusted in each of those rankings.
 
  •  Health on the Net Foundation.  Our WebMD.com, eMedicine.com, eMedicineHealth.com, MedicineNet.com and Subimo.com sites and WebMD Personal Health Manager comply with the principles of the HON Code of Conduct established by the Health on the Net Foundation.
 
Privacy Policies.  We understand how important the privacy of personal information is to our users. Our Privacy Policies are posted on our Web sites and inform users regarding the information we collect about them and about their use of our portals and our services. Our Privacy Policies also explain the choices users have about how their personal information is used and how we protect that information.
 
User
Privacy and Trust


 



General.  We have adopted internal
policies and practices relating to, among other things, content
standards and user privacy, designed to foster our relationships
with our users. In addition, we participate in the following
external, independent verification programs:


 




































  • 
URAC.  We were awarded
e-Health
accreditation from URAC, an independent accrediting body that
has reviewed and approved the WebMD.com site and our private
portal deployment of WebMD Personal Health Manager for
compliance with its quality and ethics standards.
 
  • 
TRUSTe.  We are a licensee of the TRUSTe
Privacy Seal and the TRUSTe EU Safe Harbor programs. TRUSTe is
an independent, non-profit organization whose goal is to build
users’ trust and confidence in the Internet. Each year
since 2005, TRUSTe and the Ponemon Institute have sponsored an
independently administered user-based ranking of the most
trusted companies in America and WebMD has consistently ranked
among the most trusted in each of those rankings.
 
  • 
Health on the Net Foundation.  Our WebMD.com,
eMedicine.com, eMedicineHealth.com, MedicineNet.com and
Subimo.com sites and WebMD Personal Health Manager comply with
the principles of the HON Code of Conduct established by the
Health on the Net Foundation.


 



Privacy Policies.  We understand how
important the privacy of personal information is to our users.
Our Privacy Policies are posted on our Web sites and inform
users regarding the information we collect about them and about
their use of our portals and our services. Our Privacy Policies
also explain the choices users have about how their personal
information is used and how we protect that information.


 




These excerpts taken from the WBMD 10-K filed Feb 29, 2008.
User Privacy and Trust
 
General.  We have adopted internal policies and practices relating to, among other things, content standards and user privacy, designed to foster our relationships with our users. Some of those policies are described below. In addition, we participate in the following external, independent verification programs:
 
  •  URAC.  We were awarded e-Health accreditation from URAC, an independent accrediting body that has reviewed and approved the WebMD.com site and our private portal deployment of WebMD Personal Health Manager for compliance with its more than 53 quality and ethics standards.
 
  •  TRUSTe.  We are a licensee of the TRUSTe Privacy Program. TRUSTe is an independent, non-profit organization whose goal is to build users’ trust and confidence in the Internet. In January 2005, a panel of privacy experts from the Ponemon Institute, sponsored by TRUSTe, ranked us among the ten most trusted companies in America for privacy based on our WebMD.com site and WebMD Personal Health Manager. In March 2007, we were again ranked among the most trusted companies in America for privacy by the TRUSTe-sponsored privacy panel.
 
  •  Health on the Net Foundation.  Our WebMD.com, eMedicine.com, eMedicineHealth.com, MedicineNet.com and Subimo.com sites and WebMD Personal Health Manager comply with the principles of the HON Code of Conduct established by the Health on the Net Foundation.
 
Privacy Policies.  We understand how important the privacy of personal information is to our users. Our Privacy Policies are posted on our Web sites and inform users regarding the information we collect about them and about their use of our portals and our services. Our Privacy Policies also explain the choices users have about how their personal information is used and how we protect that information.
 
User
Privacy and Trust


 



General.  We have adopted internal
policies and practices relating to, among other things, content
standards and user privacy, designed to foster our relationships
with our users. Some of those policies are described below. In
addition, we participate in the following external, independent
verification programs:


 




































  • 
URAC.  We were awarded
e-Health
accreditation from URAC, an independent accrediting body that
has reviewed and approved the WebMD.com site and our
private portal deployment of WebMD Personal Health
Manager for compliance with its more than 53 quality and
ethics standards.
 
  • 
TRUSTe.  We are a licensee of the TRUSTe
Privacy Program. TRUSTe is an independent, non-profit
organization whose goal is to build users’ trust and
confidence in the Internet. In January 2005, a panel of privacy
experts from the Ponemon Institute, sponsored by TRUSTe, ranked
us among the ten most trusted companies in America for privacy
based on our WebMD.com site and WebMD Personal Health
Manager. In March 2007, we were again ranked among the most
trusted companies in America for privacy by the TRUSTe-sponsored
privacy panel.
 
  • 
Health on the Net Foundation.  Our
WebMD.com, eMedicine.com, eMedicineHealth.com,
MedicineNet.com and Subimo.com sites and WebMD
Personal Health Manager comply with the principles of the
HON Code of Conduct established by the Health on the Net
Foundation.


 



Privacy Policies.  We understand how
important the privacy of personal information is to our users.
Our Privacy Policies are posted on our Web sites and inform
users regarding the information we collect about them and about
their use of our portals and our services. Our Privacy Policies
also explain the choices users have about how their personal
information is used and how we protect that information.


 




This excerpt taken from the WBMD 10-K filed Mar 2, 2007.
User Privacy and Trust
 
General.  We have adopted internal policies and practices relating to, among other things, content standards and user privacy, designed to foster our relationships with our users. Some of those policies are described below. In addition, we participate in the following external, independent verification programs:
 
  •  URAC.  We were awarded e-Health accreditation from URAC, an independent accrediting body that has reviewed and approved the WebMD.com site and our private portal deployment of WebMD Personal Health Manager for compliance with its more than 45 quality and ethics standards.
 
  •  TRUSTe.  We are a licensee of the TRUSTe Privacy Program. TRUSTe is an independent, non-profit organization whose goal is to build users’ trust and confidence in the Internet. In January 2005, a panel of privacy experts, sponsored by TRUSTe, ranked us among the ten most trusted companies in America for privacy based on our WebMD.com site and WebMD Personal Health Manger.
 
  •  Health on the Net Foundation.  Our WebMD.com, eMedicine.com, eMedicineHealth.com, MedicineNet.com and Subimo.com sites and WebMD Personal Health Manager comply with the principles of the HON Code of Conduct established by the Health on the Net Foundation.
 
Privacy Policies.  We understand how important the privacy of personal information is to our users. Our Privacy Policies are posted on our Web sites and inform users regarding the information we collect about them and about their use of our portals and our services. Our Privacy Policies also explain the choices users have about how their personal information is used and how we protect that information.
 
Advertising and Promotion Policies.  We have sole discretion for determining the types of advertising that we accept on our Web sites. All advertisements, sponsorships and promotions that appear on our Web sites must comply with our advertising and promotions policies. We do not accept advertising that, in our opinion, is not factually accurate or is not in good taste. We also recognize and maintain a distinct separation between advertising content that appears on our Web sites and editorial content that we publish. We believe that we take appropriate steps to ensure that our users can easily distinguish between sponsored content and our news reporting and other editorial content.


19

Table of Contents

 
This excerpt taken from the WBMD 10-K filed Mar 16, 2006.
User Privacy and Trust
 
General.  We have adopted internal policies and practices relating to, among other things, content standards and user privacy, designed to foster our relationships with our users. Some of those policies are described below. In addition, we participate in the following external, independent verification programs:
 
  •  URAC.  We were awarded e-Health accreditation from URAC, an independent accrediting body that has reviewed and approved the WebMD.com site and our private portal deployment of WebMD Health Personal Manager for compliance with its more than 50 quality and ethics standards.
 
  •  TRUSTe.  We are a licensee of the TRUSTe Privacy Program. TRUSTe is an independent, non-profit organization whose goal is to build users’ trust and confidence in the Internet. In January 2005, a panel of privacy experts, sponsored by TRUSTe, ranked us among the ten most trusted companies in America for privacy.
 
  •  Health on the Net Foundation.  Our WebMD.com and MedicineNet.com sites comply with the principles of the HON Code of Conduct established by the Health on the Net Foundation.
 
Privacy Policies.  We understand how important the privacy of personal information is to our users. Our Privacy Policies are posted on our Web sites and inform users regarding the information we collect about them and about their use of our portals and our services. Our Privacy Policies also explain the choices users have about how their personal information is used and how we protect that information.
 
Advertising and Promotion Policies.  We have sole discretion for determining the types of advertising that we accept on our Web sites. All advertisements, sponsorships and promotions that appear on our Web sites must comply with our advertising and promotions policies. We do not accept advertising that, in our opinion, is not factually accurate or is not in good taste. We also recognize and maintain a distinct separation between advertising content that appears on our Web sites and editorial content that we publish. We believe that we take appropriate steps to ensure that our users can easily distinguish between sponsored content and our news reporting and other editorial content.
 

EXCERPTS ON THIS PAGE:

10-K (2 sections)
Feb 27, 2009
10-K (2 sections)
Feb 29, 2008
10-K
Mar 2, 2007
10-K
Mar 16, 2006

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