WGNR » Topics » OUR STRATEGY IS TO DRIVE LONG-TERM GROWTH:

This excerpt taken from the WGNR DEFA14A filed Dec 29, 2005.

OUR STRATEGY IS TO DRIVE LONG-TERM GROWTH:

 

    Development of leading edge technologies is vitally important to our future

 

    Operational efficiencies have resulted in clearer focus and execution

 

  New Technologies

 

Our industry is rapidly changing and we need to ensure that we are at the leading edge of these new technologies in order to gain significant benefits from them. We believe that directing our resources in this manner will produce growth for Wegener and ultimately be more rewarding for our stockholders.

 

Specifically, we are focusing our resources on:

 

    New MPEG-4 video compression technology. This technology will drive new growth throughout the industry by allowing present networks to cut recurring costs by up to 50% and brand new networks to start and develop that were not possible with previous technologies. Investing in this R&D now is necessary to insure product and system availability at the beginning stage of this market.


    IPTV settops and DVB satellite receivers will be the first products with the new MPEG-4 technology. We are focusing R&D, Marketing, and Sales resources on both product categories to ensure that our products are available in harmony with the needs of our current satellite customers as well as the rapidly developing IPTV customer base.

 

    Investing in the diversification of the iPump® Media Server to alternate markets. This investment has allowed early penetration of iPump technology into markets where Wegener has been strong for years. Focused R&D resources in this area have resulted in the company booking more iPump orders during the first quarter of fiscal 2006 than we did during all of fiscal 2005.

 

  Operational Efficiencies

 

Over the past two years, senior management has developed a much stronger executive team to focus on growth and profitability while addressing persistent problems throughout our organization. Specifically, a sharper focus has been brought to bear in the areas of:

 

    Execution of product development projects in a more focused and cost effective manner.

 

    Improvement of our strategic planning processes with a strong and disciplined emphasis on marketing research and customer input.

 

    Improvement of sales effectiveness with additional training and new personnel. We have also recently hired a very experienced and successful Vice President of Worldwide Sales.

 

    Renewed focus on the customers we serve, while actively developing new accounts based on market research and sales team discipline.

 

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