WDC » Topics » Advertising Expense

These excerpts taken from the WDC 10-K filed Aug 20, 2008.
Advertising Expense
 
Advertising costs are expensed as incurred. Selling, general and administrative expenses of the Company include advertising costs of $3 million, $5 million and $6 million in 2008, 2007 and 2006, respectively.


55


Table of Contents

 
WESTERN DIGITAL CORPORATION
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
 
Advertising
Expense



 



Advertising costs are expensed as incurred. Selling, general and
administrative expenses of the Company include advertising costs
of $3 million, $5 million and $6 million in 2008,
2007 and 2006, respectively.





55





Table of Contents





 




WESTERN
DIGITAL CORPORATION




 




NOTES TO
CONSOLIDATED FINANCIAL
STATEMENTS — (Continued)


 




This excerpt taken from the WDC 10-K filed Aug 28, 2007.
Advertising Expense
 
Advertising costs are expensed as incurred. Selling, general and administrative expenses of the Company include advertising costs of $5 million, $6 million and $2 million in 2007, 2006 and 2005, respectively.
 
This excerpt taken from the WDC 10-K filed Nov 20, 2006.
Advertising Expense
 
Advertising costs are expensed as incurred. Selling, general and administrative expenses of the Company include advertising costs of $1.4 million, $1.5 million and $1.5 million in 2006, 2005 and 2004, respectively.
 

RELATED TOPICS for WDC:

"Advertising Expense" elsewhere:

Sprint Nextel (S)
Wikinvest © 2006, 2007, 2008, 2009, 2010, 2011, 2012. Use of this site is subject to express Terms of Service, Privacy Policy, and Disclaimer. By continuing past this page, you agree to abide by these terms. Any information provided by Wikinvest, including but not limited to company data, competitors, business analysis, market share, sales revenues and other operating metrics, earnings call analysis, conference call transcripts, industry information, or price targets should not be construed as research, trading tips or recommendations, or investment advice and is provided with no warrants as to its accuracy. Stock market data, including US and International equity symbols, stock quotes, share prices, earnings ratios, and other fundamental data is provided by data partners. Stock market quotes delayed at least 15 minutes for NASDAQ, 20 mins for NYSE and AMEX. Market data by Xignite. See data providers for more details. Company names, products, services and branding cited herein may be trademarks or registered trademarks of their respective owners. The use of trademarks or service marks of another is not a representation that the other is affiliated with, sponsors, is sponsored by, endorses, or is endorsed by Wikinvest.
Powered by MediaWiki