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These excerpts taken from the WDC 10-K filed Aug 20, 2008. Consumer
Electronics Market
The use of hard drives in CE products has been a major growth
area in recent years. Currently, the three largest segments of
this market are:
Table of Contents
Since 1999, DVRs have been available for use in home
entertainment systems and they offer enhanced capabilities such
as pausing live television, simplifying the process of recording
and cataloging recorded television programs and quickly
forwarding or returning to any section of a recorded television
program. Additionally, digital video disk (“DVD”)
recorders increasingly incorporate hard drives to allow for DVR
functionality and faster recording of content onto removable
DVDs. The market for these products favors larger capacity hard
drives and continues to grow in Japan, North America and
Europe. Additionally, the rest of Asia Pacific shows strong
interest in this market. We believe growth in this market will
continue to build demand for higher capacity hard drives.
The proliferation in the CE market of more sophisticated mobile
devices including cell phones and MP3 players is driving the
delivery of diverse content from hard drive intensive hosts. We
believe this is one of the factors influencing increased sales
of enterprise-class SATA drives. We also believe that
multimedia handheld devices such as video cameras and
high-resolution still cameras are enabling consumer production
of expansive digital content that requires increasing amounts of
small form-factor hard drive storage, as well as high-capacity
desktop-class hard drives for editing, manipulation and
long-term storage of such content.
Hard drives with 1.8-inch or 1.0-inch form factors primarily
address the consumer handheld device and portable external
storage markets. The majority of hard drives used in portable
media players that play both digital audio and video content are
1.8-inch form factors. Currently, we believe the markets for
these handheld devices are better served by flash memory as
opposed to rotating magnetic storage.
Consumer Electronics Market The use of hard drives in CE products has been a major growth area in recent years. Currently, the three largest segments of this market are:
Table of ContentsSince 1999, DVRs have been available for use in home entertainment systems and they offer enhanced capabilities such as pausing live television, simplifying the process of recording and cataloging recorded television programs and quickly forwarding or returning to any section of a recorded television program. Additionally, digital video disk (“DVD”) recorders increasingly incorporate hard drives to allow for DVR functionality and faster recording of content onto removable DVDs. The market for these products favors larger capacity hard drives and continues to grow in Japan, North America and Europe. Additionally, the rest of Asia Pacific shows strong interest in this market. We believe growth in this market will continue to build demand for higher capacity hard drives. The proliferation in the CE market of more sophisticated mobile devices including cell phones and MP3 players is driving the delivery of diverse content from hard drive intensive hosts. We believe this is one of the factors influencing increased sales of enterprise-class SATA drives. We also believe that multimedia handheld devices such as video cameras and high-resolution still cameras are enabling consumer production of expansive digital content that requires increasing amounts of small form-factor hard drive storage, as well as high-capacity desktop-class hard drives for editing, manipulation and long-term storage of such content. Hard drives with 1.8-inch or 1.0-inch form factors primarily address the consumer handheld device and portable external storage markets. The majority of hard drives used in portable media players that play both digital audio and video content are 1.8-inch form factors. Currently, we believe the markets for these handheld devices are better served by flash memory as opposed to rotating magnetic storage. This excerpt taken from the WDC 10-K filed Aug 28, 2007. Consumer
Electronics Market
The use of hard drives in CE products has been a major growth
area in recent years. Currently, the three largest segments of
this market are:
Table of Contents
Since 1999, DVRs have been available for use in home
entertainment systems and they offer enhanced capabilities such
as pausing live television, simplifying the process of
recording, cataloging recorded television programs and quickly
forwarding or returning to any section of a recorded television
program. Additionally, digital video disk (“DVD”)
recorders increasingly incorporate hard drives to allow for DVR
functionality and faster recording of content onto removable
DVDs. The market for these products favors larger capacity hard
drives and continues to grow in Japan, North America, and
Europe. Additionally, the rest of Asia Pacific shows strong
interest in this market. We believe growth in this market will
continue to build demand for higher capacity hard drives.
The proliferation in the CE market of more sophisticated mobile
devices including cell phones and MP3 players is driving the
delivery of diverse content from hard drive intensive hosts. We
believe this is one of the factors influencing increased sales
of enterprise-class SATA drives. We also believe that
multimedia handheld devices such video cameras and
high-resolution still cameras are enabling consumer production
of expansive digital content that requires increasing amounts of
small form-factor hard drive storage.
Hard drives with 1.8-inch or 1.0-inch form factors primarily
address the consumer handheld device and portable external
storage markets. The majority of hard drives used in portable
media players that play both digital audio and video content are
1.8-inch form factors. Currently, we believe the markets for
these handheld devices are better served by flash memory as
opposed to rotating magnetic storage.
This excerpt taken from the WDC 10-K filed Nov 20, 2006. Consumer
Electronics Market
The use of hard drives in CE products has been a major growth
area in recent years. Today’s three largest segments of
this market are:
Since 1999, DVRs have been available for use in home
entertainment systems and they offer enhanced capabilities such
as pausing live television, simplifying the process of
recording, cataloging recorded television programs and quickly
forwarding or returning to any section of a recorded television
program. Additionally, digital video disk (“DVD”)
recorders increasingly incorporate hard drives to allow for DVR
functionality and faster recording of content onto removable
DVDs. The market for these products favors large capacity hard
drives and continues to grow in Japan, North America, and
Europe. Additionally, the rest of Asia Pacific shows strong
interest in this market. We believe growth in this market will
continue to build demand for higher capacity hard drives.
Hard drives with
1.8-inch or
1.0-inch
form factors primarily address the consumer handheld device and
portable external storage markets. The majority of hard drives
used in portable media players that play both digital audio and
video content are
1.8-inch
form factors.
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