WDC » Topics » Sales in the distribution channel are important to our business, and if we fail to maintain brand preference with our distributors or if distribution markets for hard drives weaken, our operating results could suffer.

These excerpts taken from the WDC 10-K filed Aug 20, 2008.
Sales in the distribution channel are important to our business, and if we fail to maintain brand preference with our distributors or if distribution markets for hard drives weaken, our operating results could suffer.
 
Our distribution customers typically sell to small computer manufacturers, dealers, systems integrators and other resellers. We face significant competition in this channel as a result of limited product qualification programs and a significant focus on price and availability of product. If we fail to remain competitive in terms of our technology, quality, service and support, our distribution customers may favor our competitors, and our operating results could suffer. We also face significant risk in the distribution market for hard drives. If the distribution market weakens as a result of a slowing PC growth rate, technology transitions or a significant change in consumer buying preference from white box to branded PCs, or we experience significant price declines due to oversupply in the distribution channel, then our operating results would be adversely affected.
 
Sales in
the distribution channel are important to our business, and if
we fail to maintain brand preference with our distributors or if
distribution markets for hard drives weaken, our operating
results could suffer.



 



Our distribution customers typically sell to small computer
manufacturers, dealers, systems integrators and other resellers.
We face significant competition in this channel as a result of
limited product qualification programs and a significant focus
on price and availability of product. If we fail to remain
competitive in terms of our technology, quality, service and
support, our distribution customers may favor our competitors,
and our operating results could suffer. We also face significant
risk in the distribution market for hard drives. If the
distribution market weakens as a result of a slowing PC growth
rate, technology transitions or a significant change in consumer
buying preference from white box to branded PCs, or we
experience significant price declines due to oversupply in the
distribution channel, then our operating results would be
adversely affected.


 




This excerpt taken from the WDC 10-K filed Aug 28, 2007.
Sales in the distribution channel are important to our business, and if we fail to maintain brand preference with our distributors or if distribution markets for hard drives weaken, our operating results could suffer.
 
Our distribution customers typically sell to small computer manufacturers, dealers, systems integrators and other resellers. We face significant competition in this channel as a result of limited product qualification programs and a significant focus on price and availability of product. If we fail to remain competitive in terms of our technology, quality, service and support, our distribution customers may favor our competitors, and our operating results could suffer. We also face significant risk in the distribution market for hard drives. If the distribution market weakens as a result of a slowing PC growth rate, technology transitions or a significant change in consumer buying preference from white box to branded PCs, or we experience significant price declines due to oversupply in the distribution channel, then our operating results would be adversely affected.
 
This excerpt taken from the WDC 10-K filed Nov 20, 2006.
Sales in the distribution channel are important to our business, and if we fail to maintain brand preference with our distributors or if distribution markets for hard drives weaken, our operating results could suffer.
 
Our distribution customers typically sell to small computer manufacturers, dealers, systems integrators and other resellers. We face significant competition in this channel as a result of limited product qualification programs and a significant focus on price and availability of product. If we fail to remain competitive in terms of our technology, quality, service and support, our distribution customers may favor our competitors, and our operating results could suffer. We also face significant risk in the distribution market for hard drives. If the distribution market weakens as a result of a slowing PC growth rate, technology transitions or a significant change in consumer buying preference from white box to branded PCs, or we experience significant price declines due to oversupply in the distribution channel, then our operating results would be adversely affected.


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