|
|
 | | | |
- close
- close
- close
- close
| |||||||||
This excerpt taken from the WYN 10-K filed Feb 27, 2009. Expand
Rentals
Our strategy for expanding our rentals business involves
building upon our European business model by growing in existing
geographies, expanding in high demand destination markets and
effectively leveraging our large consumer base. We will continue
to grow our Novasol brand in its current geographies, expand the
Landal GreenParks model organically, by adding new franchise
parks, or through strategic partnerships with third party
developers for new parks, and grow our Holiday Cottages Group of
brands, by targeting the UK customer.
In the U.S., we will leverage our European rental expertise to
grow our presence in the vacation rental category, which is
currently fragmented and unorganized. We will do this by
building brand awareness across all channels including online
travel agents such as Travelocity and Orbitz. We will consider
appropriate acquisition opportunities to help us build our
position in the U.S. vacation rentals market.
Table of Contents
This excerpt taken from the WYN 10-K filed Feb 29, 2008. Expand
Rentals
Our strategy for expanding our rentals business involves
leveraging our successful European business model and creating a
North American rentals platform outside of timeshare. We plan to
continue to build our European rentals business by growing in
existing geographies, expanding in high demand markets such as
Southern Europe, and effectively leveraging our large consumer
base. We will continue to grow our Novasol brand in its current
geographies (Scandinavia, South Germany and Croatia), expand the
Landal GreenParks model either organically or through strategic
acquisitions and grow our Holiday Cottages Group of brands
targeting the UK customer. We view Southern Europe as a key
growth area for both source and destination markets for our
rentals business. In addition, we will continue to improve our
strong Internet presence by creating a unified regional
ecommerce platform for all of our European rental brands.
In the U.S., we will leverage our European rental expertise to
establish the vacation rental category, which is currently
fragmented and unorganized. We will do this by building brand
awareness and leveraging our investment in LeisureLink, a
vacation rental distribution company. Our association with
LeisureLink allows us to increase the online presence of global
condominium and vacation rental inventory via new channels
including online travel agents such as Travelocity and Orbitz.
We will consider appropriate acquisition opportunities to help
us establish a leadership position in the U.S. vacation
rentals market.
| EXCERPTS ON THIS PAGE:
RELATED TOPICS for WYN: |
| |||||||
