WYN » Topics » Trends in Performance Metrics in the United States since 2004

This excerpt taken from the WYN 10-K filed Feb 27, 2009.
Trends in Performance Metrics in the United States since 2004
 
                                   
    Occupancy
  Change in
  Average Daily
  Change
      Change in
Year   Rate   Occupancy Rate   Rate (ADR)   in ADR   RevPAR   RevPAR
 
2004
    61.4%   3.6 %   $ 86.40     4.2 %   $ 53.02     7.9 %
2005
    63.1%   2.9 %     91.15     5.5 %     57.55     8.5 %
2006
    63.3%   0.3 %     97.98     7.5 %     62.02     7.8 %
2007
    63.1%   (0.4)%     104.04     6.2 %     65.61     5.8 %
2008
    60.4%   (4.2)%     106.55     2.4 %     64.37     (1.9)%
2009E
    56.5%   (6.4)%     101.05   (5.2) %     57.13     (11.2)%
 
Sources: Smith Travel Research (2004 to 2008); PricewaterhouseCoopers (2009). 2009 data is as of January 2009.
 
Performance in the lodging industry is also measured by revenues earned by companies in the industry and by the number of new rooms added on a yearly basis. In 2008, the lodging industry earned revenues of $142.6 billion and added 138,300 new rooms. The following table demonstrates trends in revenues and new rooms:
 
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