TheStreet.com  Apr 11  Comment 
NEW YORK (TheStreet) - Fans of Zynga's FarmVille 2 and Hit It Rich! games will be happy to know the online game maker and social platform dominator Facebook have combined the two games into FarmVille 2 Slots. The latest country-style version of...
TheStreet.com  Apr 11  Comment 
NEW YORK (TheStreet) -- Zynga was gaining 2.7% to $4.18 Friday following an upgrade from Morgan Stanley. Morgan Stanley analyst John Egbert upgraded the social and mobile game publisher to "equal-weight" from "underweight." The analyst said the...
TechCrunch  Apr 11  Comment 
 A new Victoria-based gaming startup boasting talent from EA, Zynga and Microsoft Studios is unveiling their debut project today at PAX East 2014 in Boston. TinyMob is the studio, and their debut game Tiny Realms is a Unity-based real-time...
Benzinga  Apr 11  Comment 
Analysts at Keefe Bruyette & Woods upgraded BofI Holding (NASDAQ: BOFI) from “market perform” to “outperform.” The target price for BofI Holding has been raised from $85 to $100. BofI Holding's shares closed at $74.44...
TheStreet.com  Apr 10  Comment 
NEW YORK (TheStreet) -- Zynga was gaining 1.5% to $4.13 in after-hours trading Thursday after the social game publisher named a new CFO. Zynga named former Best Buy executive David Lee as its new CFO and chief accounting officer as it...
Wall Street Journal  Apr 10  Comment 
Zynga is naming David Lee chief financial officer, as new CEO Don Mattrick continues to reshape the videogame maker's executive ranks.
MarketWatch  Apr 10  Comment 
TheStreet.com  Apr 10  Comment 
NEW YORK (TheStreet) -- Zynga  is sinking on Thursday, suffering from a sell-off affecting Nasdaq-listed tech stocks. By midafternoon, shares had taken off 5.5% to $4.13. Over the session, the Nasdaq fell below its 14-day and 100-day moving...
Clusterstock  Apr 10  Comment 
Sometimes a career move is nothing short of brilliant. Like when Eric Schmidt left a struggling Novell in 2001 to become CEO of Google. It was a risk for him. The Internet bubble had just burst and three-year-old Google was flanked by "dot-com"...


Zynga (NASDAQ:ZNGA) develops social game to be played on there internet. In particular, Zynga has focused on developing games to be played on Facebook, the social network platform. The games are meant to be easily accessed and social in nature. Because the games are deployed online, updates and changes can be made continuously. Rather than charging consumers for individual use, Zynga offers its games for free. Instead, the company makes money by advertising and selling virtual goods through the games.[1]

Business Overview

For the full year 2010, Zynga report a total revenue of $597M. This was a 393% increase over the $121M reported for 2009. The company's net income for 2010 was $91M. The previous year, Zynga reported a net loss of $53M.[2]

New Updates

The company's initial public offering of stock on the NASDAQ occurred on December 15, 2011. The company offered 100M shares each for $10. This was at the high end of the $8.5-$10 price range. The deal raised a total of $1B. The lead managers of the deal were Morgan Stanley and Goldman.[3]

Trends & Forces

Reliance on Facebook

While Zynga plans to create social games in general, the company has historically heavily focused on Facebook. This relationship works well for Facebook as Zynga's games encourage individuals to pass more time on the site. However, if Facebook decides to enter the game space, the two would become direct competitors. This is problematic for Zynga as its games run of Facebook's platform. Furthermore, even if Zynga does diversify to other social platforms, it will still be reliant on the platforms cooperation.[4]

  1. ZNGA S-1/A 2011 PROSPECTUS SUMMARY "Overview" pp.1-2
  2. ZNGA S-1/A 2011 PROSPECTUS SUMMARY "Summary Consolidated Financial Data" pp.9-10
  3. Renaissance Capital - IPO Home "Zynga prices high-profile deal at $10 in largest tech IPO since Google" 15 Dec 2011
  4. Seeking Alpha "7 Reasons to Ignore the Zynga IPO Hype" 14 Dec 2011
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