QUOTE AND NEWS
Forbes  Jul 24  Comment 
While the growth outlook in the global mobile gaming market looks positive, with expectations of over-15% annual growth in the industry, rising competition represents a threat that could play a spoilsport for Zynga. Against this backdrop, we...
Motley Fool  Jul 20  Comment 
King Digital Entertainment gets a bullish analyst nod, but the same can't be said about Zynga.
TheStreet.com  Jun 29  Comment 
NEW YORK (TheStreet) -- Zynga's stock performance over the last two years has been rough to say the least. There are some glimmers of hope that these shares are on the rebound in the near term. Zynga was a champion of Web-based games and used...
TechCrunch  Jun 4  Comment 
 JuiceBox Games today announced the upcoming release of Sword Storm, their second title in the collective card game genre (CCG). Founded by three former Zynga developers, Juicebox has had tremendous success with its first release, recently...
Forbes  May 29  Comment 
The recent leadership change at Zynga, with the return of Mark Pincus as its CEO, has brought about a change in the social gaming company’s future strategy. More specifically, the company has decided to focus on fewer gaming categories and exit...
Motley Fool  May 28  Comment 
Should you invest in these three mobile app makers?
SeekingAlpha  May 19  Comment 




 
TOP CONTRIBUTORS

Zynga (NASDAQ:ZNGA) develops social game to be played on there internet. In particular, Zynga has focused on developing games to be played on Facebook, the social network platform. The games are meant to be easily accessed and social in nature. Because the games are deployed online, updates and changes can be made continuously. Rather than charging consumers for individual use, Zynga offers its games for free. Instead, the company makes money by advertising and selling virtual goods through the games.[1]


Business Overview

For the full year 2010, Zynga report a total revenue of $597M. This was a 393% increase over the $121M reported for 2009. The company's net income for 2010 was $91M. The previous year, Zynga reported a net loss of $53M.[2]


New Updates

The company's initial public offering of stock on the NASDAQ occurred on December 15, 2011. The company offered 100M shares each for $10. This was at the high end of the $8.5-$10 price range. The deal raised a total of $1B. The lead managers of the deal were Morgan Stanley and Goldman.[3]

Trends & Forces

Reliance on Facebook

While Zynga plans to create social games in general, the company has historically heavily focused on Facebook. This relationship works well for Facebook as Zynga's games encourage individuals to pass more time on the site. However, if Facebook decides to enter the game space, the two would become direct competitors. This is problematic for Zynga as its games run of Facebook's platform. Furthermore, even if Zynga does diversify to other social platforms, it will still be reliant on the platforms cooperation.[4]

  1. ZNGA S-1/A 2011 PROSPECTUS SUMMARY "Overview" pp.1-2
  2. ZNGA S-1/A 2011 PROSPECTUS SUMMARY "Summary Consolidated Financial Data" pp.9-10
  3. Renaissance Capital - IPO Home "Zynga prices high-profile deal at $10 in largest tech IPO since Google" 15 Dec 2011
  4. Seeking Alpha "7 Reasons to Ignore the Zynga IPO Hype" 14 Dec 2011
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