summary data disagreement

The summary says that Apple was sitting on 25B in Dec 2009 - but that does not seem to jive with the data section, which seems to indicate under 10B at that time.

you need fun facts or fast facts

Suggestion by 208.66.198.98 on 2009-05-18 16:16:18

you need fun facts or fast facts

Add comments or discussion related to this suggestion here.

Apple Retail Store Section

"Studies have shown that Apple stores don't actually boost sales themselves, but the company has increased its rate of direct sales (as opposed to sales through third-party retailers), which have a higher eventual margin for Apple"

I would like to see those studies. Retail Stores don't boost sales? I understand the shift of from 3rd party channel to in-house. I don't think anyone would believe that Apple stores don't boost sales.

Had 34 million visitors las quarter, sales grew 74% @ retail, overall growth was 43%. sakes growing faster in the retail opposed to other channels suggest Apple stores are boosting sales since that segment has been growing the fastest.

This statement has no citation and makes no sense, should be removed.


Public Image Section

"To maintain this kind of brand recognition and association, Apple has to spend copiously on advertising."

Not accurate, Apple doesn't have to spend excessive amounts on advertising- 467(07) 338(06) 287(05) - average advertising is 2% of revenues. That's not copious. 5% or more may be heavy ad spend, but Apple uses word of mouth and buzz, that largely emanates from Apple loyalist and satisfied customers. They do a lot of the heavy lifting. Apple really doesn't have spend much on advertising, it just has to keep customer satisfaction high and products "sleek" to maintain its brand strength.

I agree. I think the section is pretty lame, to boot. I'm going to delete the whole thing - but the bit about advertising is interesting. Do you want to incorporate it into the article somewhere? If it's true (and can be sourced) It would be good to point out that apple's advertising spend is less, as a percentage of revenues, than that of other consumer electronics companies. 76.14.72.94 11:04, April 21, 2008 (PDT)

What is the justification for Apple sitting on about $18B in cash (or sh...

Suggestion by Alanbrowne on 2008-03-04 21:53:53

What is the justification for Apple sitting on about $18B in cash (or short term investments) in lieu of employing that money or paying a dividend?

Add comments or discussion related to this suggestion here.

Apple will continue to thrive because of their ability to innovate!

Suggestion by DustinMooney on 2008-02-28 01:50:45

Apple will continue to thrive because of their ability to innovate!

Add comments or discussion related to this suggestion here.

This is an interesting well written article. There is obviously a huge a...

Suggestion by Tim Plaehn on 2008-01-17 14:28:35

This is an interesting well written article. There is obviously a huge amount of interest in Apple from investors. Just look at the front page of this site. I think a couple of things could be tweaked here to help the article. First, watch out for jargon and acronyms, I have now clue what the PMP market is. Second, dated material can become a detriment in a hurry, especially with a fast moving company like Apple. It is now the first quarter of 2008, and the opening sentence refers to the 2nd quarter, or what year? There are many references to 2006 numbers, which I consider outdated at this time. I know it will be tough to keep up with the speed that apple moves. I like the WikiCharts as a location for up to date info, but Apple probably deserves frequent updating in the main pages. Finally, just a personal observation, I am not sure that staying out of high volume/low margin products is a negative business move.

Add comments or discussion related to this suggestion here.

PMP means : Portable Music Player, a solid-state, or hard disc driven music player which has replaced the 'Walkman' stype cassette players.

Apple TV controversy anyone? Look, Steve Jobs is a flippant guy - he ma...

Suggestion by Dseg10 on 2008-01-08 07:05:30

Apple TV controversy anyone? Look, Steve Jobs is a flippant guy - he makes crass comments, it is part of his MO. Apple TV will likely develop into a serviceable product with real potential beyond the hobbyist niche. What is interesting to me are the recent announcements regarding iTune's impending studio deals with Twentieth Century Fox which will enable users to rent movies for a prolonged period of time (but not forever). For anyone that hasn't heard, Apple is going to offer a more complete suite of movie options for prices less than the current $10. This should drive movie downloads for Apple and open up a new niche growth opportunity.

Add comments or discussion related to this suggestion here.

About the comments on Apple TV: 1) This is just a "hobby" prod...

Suggestion by Kevinmi on 2007-12-17 06:34:55

About the comments on Apple TV: 1) This is just a "hobby" product. The words are Steve Jobs. People should not invest in Apple on the basis of this product. 2) There are many people that are speculating that Apple TV will be upgraded in January 08 @ MacWord. 3) If we want to seriously look at this product with lots of people getting used to dealing with iTunes why not add rental movies? I just thought you might be interested in an alternative opinion on Apple TV.

Add comments or discussion related to this suggestion here.

As implied in this overview, perhaps no other company reflects its found...

Suggestion by 72.174.121.100 on 2007-12-04 00:48:50

As implied in this overview, perhaps no other company reflects its founder and CEO more than Apple reflects Steve Jobs. Jobs is, and always has been, a great visionary and his foresight has led to Apple's greatest innovations and growth. What's more, the 52-year-old has largely eluded the criticism that has been heaped on fellow tech guru, Bill Gates. Gates, for those who were born yesterday, is the founder and onetime CEO of Microsoft. But can the reputation of Jobs and that of Apple remain forever untarnished? After all, one of the biggest complaints about Gates and Microsoft is their tendency to quash new technology by persuading the manufacturers of computer and computer peripherals to make their products Windows compatible. Can the same not be said of Apple? Ever try putting songs on an iPod? Not only will you need iTunes (an Apple product), but access to a priest and a prescription of Valium might also be advisable. It is hard to imagine that iPods will continue to be the portable music player (PMP) of choice when flash-based PMPs that allow drag-and-drop song selection are becoming more and more prevalent — often at bargain prices. In fact, Apple's recent 10-K for Fiscal Year Ended September 29, 2007, reflects the impact of this increasing competitive threat. "During 2006, the net sales per iPod unit decreased by 3% compared to 2005 primarily due to an overall decrease in average selling prices for all iPods as well as a shift in the product mix to the iPod Nano," the report reads. And so it begins…

Add comments or discussion related to this suggestion here.

How will the Zune affect the iPod ecosystem?

Suggestion by 76.14.72.94 on 2007-12-03 19:21:27

How will the Zune affect the iPod ecosystem?

Add comments or discussion related to this suggestion here.

What will be the impact of Microsoft's Zune on iPod?

Suggestion by 76.14.72.94 on 2007-12-03 19:08:03

What will be the impact of Microsoft's Zune on iPod?

None

Please use this Semantic Data Web URI for Apple: http://dbpedia.openlink...

Suggestion by 68.162.193.194 on 2007-10-27 12:40:05

Please use this Semantic Data Web URI for Apple: http://dbpedia.openlinksw.com/wikicompany/resource/Apple_Computer

Add comments or discussion related to this suggestion here.


Needs references

This is the most viewed company article on this site yet, some statements here seem a bit dated (no mention of NBC leaving iTMS nor launch of Amazon's MP3 download service), and I'd also suggest it needs references to backup some of what is said. Good references, with date information, could help point out what needs updating. --George3 10:45, October 6, 2007 (PDT)

Competition - against the iPhone

I think this section might need a little updating WRT Google / g-phone. While I think that at this point it is still very likely that google will not be producing their own hardware, I think something has to be said for the Android project ( see http://code.google.com/android/documentation.html), which is an open software platform for mobile phones developed by Google and the Open Handset Alliance, and is hosted by google (see previous link). The OHA has some big names attached to it - handset manufacturers involved include Samsung, Motorola, LG and others. From what I've seen the proposed interface is very similar to that of the iPhone. Like the iPhone, the android platform has an SDK for people to develop apps; similarly, both platforms face some criticism as far as licensing terms go. In any case, I think the g-phone speculation is certainly able to be crossed off the list here, but I think someone (maybe a little more knowledgeable than I, perhaps :) ) might consider talking about the android / OHA ecosystem and how that might impact iPhone sales, particularly since Mot does considerable volume in the handset arena. (It should also be noted that Mot is also involved in other organizations for mobile phone OS's and standards, including LiMo and the Open Mobile Alliance.)

-Dagny87 23:23, April 24, 2008 (PDT)

Helpful AAPL News Links

AAPL Technical Analysis

Options Chain with Implied Volatility

AaplCentral.com: News and Rumor Aggregator

Wikinvest © 2006, 2007, 2008, 2009, 2010, 2011, 2012. Use of this site is subject to express Terms of Service, Privacy Policy, and Disclaimer. By continuing past this page, you agree to abide by these terms. Any information provided by Wikinvest, including but not limited to company data, competitors, business analysis, market share, sales revenues and other operating metrics, earnings call analysis, conference call transcripts, industry information, or price targets should not be construed as research, trading tips or recommendations, or investment advice and is provided with no warrants as to its accuracy. Stock market data, including US and International equity symbols, stock quotes, share prices, earnings ratios, and other fundamental data is provided by data partners. Stock market quotes delayed at least 15 minutes for NASDAQ, 20 mins for NYSE and AMEX. Market data by Xignite. See data providers for more details. Company names, products, services and branding cited herein may be trademarks or registered trademarks of their respective owners. The use of trademarks or service marks of another is not a representation that the other is affiliated with, sponsors, is sponsored by, endorses, or is endorsed by Wikinvest.
Powered by MediaWiki