You hit the nail right on the head. The company is struggling to grow and find new drivers for growth. Most likely, the growth will come from their international segment, either through their Arnott's brand which is increasingly being sold outside of its native Australia in Asian countries or through better marketing of soups. In line with trying to find a new focus, the company sold its Godiva luxury chocolate brand to a Turkish company in the end of 2007. It seems that the business wasn't growing fast enough or contributing sigificantly to the profits of the firm. It will be interesting to see whether Campbell's will be able to engage its sales and marketing forces abroad to build a larger presense in emerging markets.

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Campbell Soup Company (CPB)

Stock talk

Contents

[edit] What is the profit for 2000-2007?

[edit] @ $1.79 a can, Campbells has outpriced itself - I won't be buying it any...

[edit] the company is not stuggling

[edit] You hit the nail right on the head. The company is struggling to grow a...