RECENT NEWS
Motley Fool  Aug 16  Comment 
The company continued to "ad" remarkable results to an already impressive resume, demolishing its own guidance and increasing its forecast for the full year.
The Hindu Business Line  Jun 29  Comment 
The Advertising Agencies Association of India (AAAI) will confer this year’s AAAI Lifetime Achievement Award on Roda Mehta. A press release said Roda Mehta had played a pioneering role in establi...
Financial Times  Jun 25  Comment 
The industry has benefited from the growth in online publicity but it is starting to feel the impact of disruption
Forbes  Apr 25  Comment 
Marketing in the digital age zeroes in on platforms as a business model. Get ready for disruption.
Forbes  Feb 3  Comment 
For marketing and advertising agencies, forecasting and budgeting can help you plan ahead and identify opportunity.
Forbes  Jan 20  Comment 
While this is not how most agency employees would choose to spend their time, some have to spend extraneous time ensuring clients pay, as executives have said that it's becoming more difficult for their advertising agencies to get paid. Whether...
Wall Street Journal  Dec 11  Comment 
Publishers are pouring resources to turn their niche “branded-content” businesses into significant growth drivers, expanding into areas that have traditionally been the domain of advertising agencies.
Forbes  Dec 8  Comment 
Retirement can be a tricky thing. One of the wittiest advertising agencies in New York City and their client Prudential Financial, have seized that shortfall as an opportunity.
Wall Street Journal  Dec 6  Comment 
The U.S. Justice Department is investigating whether advertising agencies manipulated the bidding process for contracts to produce commercials in order to favor their own in-house units.
Forbes  Oct 6  Comment 
Miranda Dimopoulos of Singapore's Interactive Advertising Bureau (IAB) discusses how brands and advertising agencies can see the whole audience picture with data, and maximize their digital ad campaign.




 

These companies provide advertising services to large and small firms. Advertising agencies are among the most affected by economic downturns since advertising is often one of the first items cut from corporate budgets.

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