QUOTE AND NEWS
The Hindu Business Line  Apr 5  Comment 
Elara CapitalMotherson Sumi (Accumulate)CMP: ₹338.95Target: ₹385Motherson Sumi Systems through its step down subsidiary SMRP BV announced the proposed
Reuters  Mar 16  Comment 
Brazil's Suzano Papel e Celulose SA won the battle for control of larger rival Fibria Celulose SA, creating the world's biggest wood pulp producer despite aggressive offers from Netherlands-based Paper Excellence BV.
GenEng News  Feb 20  Comment 
“Going green” may have just taken on new meaning, with respect to paint colors at least, as a new study from a collaboration between the University of Cambridge and Dutch company Hoekmine BV shows how genetics can change the color, and...
The Hindu Business Line  Jan 18  Comment 
Vaccine maker Panacea Biotec has signed two long-term agreements with Serum Institute of India and its wholly-owned subsidiary Bilthovan Biologicals BV, involving a fully liquid six-in-one vaccine. U...
Bulk Transporter  Jan 3  Comment 
Following Odfjell SE’s public announcement in May 2017 of its intent to sell, Odfjell Terminals BV, one of the ultimate shareholders of Oiltanking Odfjell Terminal Singapore Pte Ltd (OOTS), has completed the share transfer of its shareholding in...




 

Bazaarvoice (NASDAQ:BV) provides a Software as a Service tool which allows companies to understand their online word of mouth. This includes understanding, visualizing, and analyzing reviews, ratings, pictures, discussions, videos, and questions and answers involving the company across the internet. Bazaarvoice makes money by charging subscription fees to its customers.[1]


Business Overview

For the full year ended in April 2011, Bazaarvoice reported a total revenue of $64.5M. This resulted in a net loss of $20.1M. For 2010, the company's total revenue was $38.6M with a net loss of $8.0M. The largest cost is due to sales and marketing expenses.[2]

New Updates

The company's initial public offering of stock on the NASDAQ occurred on February 23, 2012. The company offered 9.5M shares each for $12. This was above the initial price range of $8-$10. The deal raised a total of $114M. The lead mangers of the deal were Morgan Stanley, Deutsche, and Credit Suisse.[3]

Trends & Forces

Significant Costs to Get Subscriptions

Despite relatively high levels of spending on sales and marketing, Bazaarvoice has been unable to generate large revenues. This may be due to a number of reasons including relatively intense competition. However, if Bazaarvoice is unable to effectively generate subscriptions off its sales and marketing efforts, it will not be able to achieve large margins. [4]

  1. BV S-1/A 2012 PROSPECTUS SUMMARY "Overview" p. 1-3
  2. BV S-1/A 2012 PROSPECTUS SUMMARY "Summary Consolidated Financial and Other Data" p. 7
  3. Renaissance Capital - IPO Home "Bazaarvoice prices IPO at $12, well above its $8-$10 range" 23 Feb 2012
  4. Seeking Alpha "Bazaarvoice: A Bizarrely Unprofitable Play On Social Commerce" 2 March 2012
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