Chrysler

RECENT NEWS
The Hindu Business Line  Apr 23  Comment 
In last week’s Brandstand, we asked you to name some merger deals that came unstuck. Here are some: Daimler Benz acquired Chrysler in 1998 for $36 billion, but found the going tough due to differen...
Wall Street Journal  Apr 21  Comment 
Chrysler is raising the sticker price on some of its best-selling vehicles—Ram pickups and Jeep sport-utility vehicles—and raising wholesale prices on those and other brands, aiming to narrow a profit margin gap with its larger rivals.
Forbes  Apr 21  Comment 
FCA CEO Sergio Marchionne has waved the flag, again, for his long-term merger goal, but his idea that maybe a marriage would work with Ford or GM seems to have quickly died away.
TheStreet.com  Apr 17  Comment 
NEW YORK (TheStreet) -- Bought or be bought? Sergio Marchionne, CEO of Fiat Chrysler Automobiles , would rather not say. What he will discuss is the auto industry consolidation, in which FCA intends to participate. Earlier in the week,...
Automotive World  Apr 17  Comment 
New Chrysler 300C Platinum model’s unique design elements create a premium and distinctly North American interior identity that is comfortable yet beautiful, and crafted from authentic materials once limited to cars costing twice as much...
Automotive World  Apr 16  Comment 
Fiat Chrysler Automobiles today announced the release of its 2014 Sustainability Report, capping a year that saw the formal creation of FCA, and the completion of the integration of Fiat and Chrysler that began in 2009.“The combination of the...
Yahoo  Apr 16  Comment 
Chief Executive Sergio Marchionne wants Fiat Chrysler Automobiles (FCA) (FCHA.MI) to play a key role in a consolidation of the global auto industry which he sees as inevitable to manage prohibitive capital costs. Marchionne declined to comment...
Reuters  Apr 16  Comment 
Fiat Chrysler Automobiles has no plans to list any other brand from its portfolio besides luxury unit Ferrari, FCA Chief Executive Sergio Marchionne told a shareholder meeting...




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Chrysler was bought by private equity firm Cerberus Capital Management from Daimler AG in 2007 for $7.4 billion, or one-fifth of the $37 billion Daimler paid in 1998. In addition to the Chrysler brand, the company also controls the Dodge and Jeep brands.

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