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WIKI ANALYSIS
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Gartner Inc. (NYSE: IT) is the world's largest information technology research shop, by dollars of research sold.[1] The company's research is used by its client companies' chief information officers (CIOs) and senior staff to keep abreast of technology trends, industry benchmarking, and best practices. Gartner sells its research and consulting services, and hosts industry events, for clients in 75 countries that include 400 of the companies in the Fortune 500. The company earns the majority of its revenues selling research reports (57% of the company's total revenue for 2007). [2]
In 2007, Gartner's research revenue grew 18% (total revenue grew 12%) as the company increased the size of its sales force 22%, and managed to get clients to upgrade their subscriptions pricier, more specialized research such as "Gartner for Executives" and "Gartner for CIOs" from research focused on general industry topics. [3]
Three firms - Gartner, Forrester, and IDC - collectively account for 60% of the IT research market. [1] Gartner maintains a commanding 40% market share in the IT research industry. Its biggest competitor is Forrester Research (FORR). [4]
Company Overview Gartner's research segment is the foundation of Gartner's business. It generates the highest revenues for the company and the intellectual capital generated by the research segment is used by both its consulting and events sectors. From FY04 to FY07, Gartner increased its research revenue by 40% and increased total revenues by 33%. Over the same time, Gartner more than tripled its operating income from $42.6 million in 2004 to $133.1 million in 2007. [5]
Gartner sells its services to executives in charge of making strategic IT decisions such as CIOs, other IT leaders, and IT investment professionals, and Gartner markets its products directly at these specific roles. Other than the United States, no individual country accounts for 10% or more of Gartner's revenues, and no single client accounts for 10% or more of Gartner's total revenue. [6] The company's research covers the Internet, computer hardware, software, telecommunications, and related technology industries. For examples of the various topics covered by Gartner Research, see the following articles - Blades Server Analysis, iPhone for Business Review, and Cloud Computing Review.
Business and Financial Metrics Gartner's focus on its research business growth has helped generate total revenue growth of 12%, earnings per share growth of 36%, and a 40% increase in cash flow from operations for 2007 compared to 2006.[7] Gartner's research revenue was up 18% in 2007 with growth across both business segments and geographic regions.
Gartner's growth can be assessed using several key metrics:
Gartner's research contract value was $752.5 million at December 31, 2007, an increase of 18% from the same time in 2006. Both Gartner's research client retention rate and wallet retention rate are at 82% and 101%, respectively, which exhibits Gartner's focus on increasing higher value sales with its role-based research products.[7]
| Research Metric Performance [7] | |||
| 2007 | 2006 | 2005 | |
| Contract Value | $752.5 million | $640.3 million | $592.6 million |
| Client Retention Rate | 82% | 81% | 81% |
| Wallet Retention Rate | 101% | 96% | 93% |
On April 1, 2005, Gartner officially acquired one of its competitors, META Group, for $162 million in cash. The META integration also cost Gartner $15 million in other integration charges in 2005, and $1.5 million in 2006. The company did not incur further charges for the META integration in 2007. [5]
After a net income loss in 2005 of $2.4 million with a -.25% profit margin, Gartner has increased its net income and profit margin to $58.2 million and 5.49% in 2006 and $73.6 million and 6.19% for 2007. [5]
Business Segments
| Revenue by Segment (in millions) [5] | |||||
| 2007 | 2006 | 2005 | 2004 | 2003 | |
| Research | 673.3 | 571.2 | 523.0 | 480.5 | 466.9 |
| Consulting | 325.0 | 305.2 | 301.0 | 259.4 | 258.6 |
| Events | 180.8 | 169.4 | 151.3 | 138.4 | 119.4 |
| Other | 10.0 | 14.4 | 13.6 | 15.5 | 13.6 |
| Total Revenue | 1,189.2 | 1,060.3 | 989.0 | 893.8 | 858.4 |
Key Trends and Forces
Research revenue is insulated from immediate IT industry fluctuationsIT research revenues are tied to, but not immediately impacted by, the strength of the IT industry. From 1995 to 2000, the IT industry experienced extremely high growth with the NASDAQ Composite index rising to record highs and the founding of a group of companies known as dot-coms. By 2001, the NASDAQ Composite plummeted in value and many of these companies failed.[12] Because research contracts are typically multi-year and paid in advance, both Gartner and its main competitor, Forrester Research, did not feel the effects of the dot-com bubble on their research revenues until 2002 and 2003.
When the IT industry downturn finally caught up to the IT research industry, Gartner was less effected than its closest competitor, Forrester Research. From 2002-2003, Gartner's research revenue dropped approximately 13% from a high of $535 million in 2001 to a low of $467 million in 2003. Their closest competitor, Forrester Research, was more dramatically affected by the decline in the IT industry and saw their research revenues decline 25% from a high of $123 million in 2002 to a low of $92 million in 2003.
Part of the insulation also stems from that fact that IT research typically constitutes a low cost relative to a clien'ts overall IT budget - the average enterprise client spends $70,000 on research versus total enterprise IT budgets in multi-millions of dollars. [13] Companies generally continue to need strategic IT information regardless of the economic climate.
A declining dollar has helped generate greater than 10% revenue growth outside the U.S. since 2005Since 2005, locations outside the U.S. have generated revenue growth of 10% or better, which coincided with a 5 year decline in the value of the dollar against the euro.[14]
In 2004, Gartner's U.S. and Canada; Europe, Middle East and Africa; and Other International locations grew revenues at 4.24%, 4.06% and 1.35%, respectively. [15][16] Since then, the United States and Canada have generated 8.44%, 3.22%, and 7.43% revenue growth for 2005, 2006, and 2007, respectively.[15][16] Gartner's Europe, Middle East and Africa locations have generated 11.38%, 12.15%, and 16.39% revenue growth over a similar time period, and Gartner's Other International locations have done similarly with 12.13%, 10.94%, and 11.65% revenue growth for 2005, 2006, and 2007, respectively.[15][16]
Gartner has a global presence with operations in 75 countries and 43% of total revenues come from outside the U.S. in 2007.[17] From 2006 to 2007, total revenues increased 12% to $1,189.2 million; however, excluding favorable foreign currency effects, revenues would have increased only 9% over 2006 levels. [18]
Competitors Gartner, Forrester Research, and IDC account for 60% of the total IT research market with Gartner maintaining a dominant 40% share and Forrester and IDC both maintaining 10% market share.[1] Gartner's most direct competitor is Forrester Research (FORR) as it competes across Gartner's industry verticals. Other private firms such as IDC, AMR, and the Yankee Group compete against Gartner for specific industry IT research. IDC is similar in market share to Forrester but mainly focuses on IT vendor data rather than covering the entire IT industry.
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