|Table of Contents|
|Intro and Overview|
|Trends and Forces|
|Key Trends and Forces|
Hibbett Sports (NASDAQ: HIBB) sells sporting goods in retail stores predominately in the Sun Belt, Mid-Atlantic, and lower Midwest regions of the U.S.A. It focuses on markets where there is little to no direct competition - small counties with as few as 30,000 people - and as a result, its stores are smaller than those of major sporting goods retailers Dick's Sporting Goods (50,000 square feet) and Big 5 (11,000 square feet). It also differs from its peers in selling only full-priced products rather than a mix of premium and discount goods.
Hibbett mainly competes with local independent sporting goods stores rather than national chains because of its small store size, and its lack of discount offerings. Hibbett depends on discretionary income to build its sales - its products are not necessary commodities. As such, the company is exposed to a hurting U.S. economy, the credit crunch, and seasonal fluctuations.
Well many products range in price and can be very dfeferint in cost. Like for example in jackets, some jackets can be $300 and some jackets with Gore-Tech material can be up to $500. My pants are Burton Cargo pants and they were $200. My helmet is made my Pro tech and it was about $60. My boots where about $100 and they were pretty good boots. My board is a Forum Destroyer and i paid about $500?? Around there i forgot how much it cost. My bindings are Burton Cartel Bindings and cost about $250. Many equipment can vary in price due to the materials that are involved in making those products.