QUOTE AND NEWS
SeekingAlpha  Jul 15  Comment 
By WestEnd511: I am initiating on Zhaopin (NYSE:ZPIN) with a bearish view and a target price of $12, based on comparable multiples, implying 17% downside from Friday's close. I value ZPIN at 16x FY15 earnings, 2 multiples below 51Jobs...
SeekingAlpha  Jun 16  Comment 
By Trefis: We believe that Monster (MWW) may be on the cusp of revitalizing its business. Our current price estimate for the company stands at $7.92, implying a premium of about 25% to the market price. It recently revealed its near term...
SeekingAlpha  Jun 10  Comment 
In our recently published article on Demand Media (DMD) we noted that businesses must evolve or die. That is particularly true in the rapidly changing internet space. We all know yesterday's stars can become today's dogs. We also know that very...
Cloud Computing  May 14  Comment 
Monster Worldwide, Inc. (NYSE: MWW) today revealed its strategy to drive the business and enhance its competitive position at the Company’s Strategy Briefing event held earlier today in Weston, Massachusetts. Monster’s...
SeekingAlpha  May 9  Comment 
By Trefis: While Monster's (MWW) stock fell following its Q1 2014 earnings announcement due to weaker guidance, we increased our price estimate owing to some fundamental improvements in the business. Our current price estimate for the company...
SeekingAlpha  May 1  Comment 
Monster Worldwide (MWW) Q1 2014 Earnings Call May 01, 2014 8:30 am ET Executives Andy Rohr Salvatore Iannuzzi - Chairman, Chief Executive Officer and President James M. Langrock - Chief Financial Officer and Executive Vice...
TheStreet.com  May 1  Comment 
NEW YORK (TheStreet) -- Monster Worldwide  stock is plummeting on Thursday after the company missed expectations on the top- and bottom-line in its first quarter.  By midafternoon, shares had tanked 22.4% to $5.35. The job search engine...
SeekingAlpha  Apr 15  Comment 
By Shaun Currie, CFA: In a follow-up to my previous article on Monster Worldwide (MWW), I recently completed an update on the company, highlighted by its recent earnings call, and wanted to share this information with investors. Overall, I came...
TechCrunch  Feb 24  Comment 
Monster Worldwide announced today that it has acquired TalentBin and Gozaik, two startups offering tools for recruiting on social networks. "The acquisition of TalentBin and Gozaik completes one key component of a larger strategy designed to help...
TheStreet.com  Feb 6  Comment 
NEW YORK (TheStreet) -- Shares of Monster Worldwide , which runs the job search site Monster.com, were soaring 25.21% to $7.38 on Thursday after the company reported fourth-quarter earnings that surpassed analysts' expectations. Monster reported...




 

Monster Worldwide, Inc. (NYSE:MWW) owns Monster.com, the number three visited online job recruitment website in the U.S. with 1.1 million job listing and over 40 million resumes. Unlike its competitors, Gannett and McClatchy's CareerBuilder, Monster has other free services including educational and financial guidance. [1] Monster.com generates revenues from employers paying to post job listings and look at resumes. Advertisers also pay Monster to advertise on its websites. The company earned $905 million in revenue and $19 million in net income in 2009.[2]

Because the stagnation of the U.S. economy led fewer employers to post job-listings, the company's revenue fell 32.6% in 2009.[2][3] In addition, the decrease in North American revenues comes from competition with CareerBuilder and other online job recruitment sites. CareerBuilder provides more ways of connecting employers and jobseekers because it posts resumes on 1000 different local newspapers and media websites; therefore, giving people more chances to be hired. The company has offset the declining US job market by building up its international segment with international web domains.

Company Overview

Business Segments[4]

Monster Worldwide has three business segments: Careers-North America, Careers-International, and Internet Advertising and Fees.

  • Careers - North American Segment (45% of total revenue): The Careers segments make money through employers looking to recruit. Jobseekers use the site for free. Employers are charged between $100-400 for 30-day listings depending on the local market and number of listings, and memberships for viewing the resumes posted cost between $1000-$2000.
  • Careers - International Segment (40% of total revenue): The company also has websites for jobseekers in different countries. After the US, Germany has the highest revenue making up 10% of the total revenue.
  • Advertisement and Fees Segment (15% of total revenue):

The Advertisement and Fees segment includes sites like FastWeb.com and Military.com. The sites target students through scholarship opportunities, IQ tests, personality quizzes, and jobs with the military. These websites puts ads on these free sites to sell consumers services like a degree from an online university. Unfortunately, even with a plan to attract more of the $30 billion internet advertisement market, the segment is not profitable.

Acquisition of HotJobs[5]

In February 2010, Monster entered into an Asset Purchase Agreement with Yahoo! (YHOO) in which it has agreed to acquire Yahoo's HotJobs for $225 million. HotJobs was previously one of Monster's primary competitors.

Business Growth

FY 2009 (ended December 31, 2009)[2]

  • Net revenue fell 32.6% to $905 million. This includes a negative impact of $42.5 million from foreign exchange. Revenue from the company's Careers - North America and International segments fell 36.2% and 36.5% respectively.
  • Net income fell 84% to $19 million despite a 22% decrease in operating expenses.

Trend and Forces

A Sluggish Economy Hampers Monster's Growth

Monster is affected by changes in GDP and unemployment. In the a slow economic environment, fewer employers look to hire. On the other hand, the number of resumes posted increased because more people were looking for jobs. Unfortunately, Monster doesn’t generate revenues from jobseekers; they come from employers. Because there are fewer jobs available, the demand for Monster's services decrease leading to negative growth, which means less revenue for the company. In 2009, due to the sluggish global economy, the company's revenue decreased 32.6%.[2]

Social networking sites pose a threat

Craigslist, a social networking community with a growing unique audience of 3 million, charges nothing for job postings (except for the maximum of $75 in heavily populated cities). [6] Online social networking threatens online job search engines because it provides a free and more direct way of connecting jobseekers and employers. Even with 220 enhancements on the sites to keep its customers, Monster fears losing revenues from 1) advertisers if more consumers turn to social networking sites and 2) employers as they look for workers on these free sites.

Competition

Online job recruitment sites use their competitive prices, brand recognition through their advertisements, their user-friendly sites, and supplementary free services to attract resumes. Though Monster has similar pricings, it is behind CareerBuilder in market share. However, after the company's acquisition of large competitor HotJobs, the company's marketshare will increase. Monster has free educational and financial services that none of the other have. The competition, however, has a few advantages of its own, as isted below:

  • CareerBuilder: is ranked the number one job search website with 1.5 million listings and 13 million resumes; has more than 1000 partnerships with media agencies and newspapers; which unlike other employment sites, helps listings reach more people and charges a flat rate of $389 for a 30-day post; Microsoft joined as one of the parent companies, along with Gannett (GCI), McClatchy Company (MNI), and Tribune Company (TRB).
  • Dice.com: is the premium job board vendor for technology related jobs. Dice is listed in NASDAQ under ticket Dice Holdings Inc (DHX).

Free Job Boards

A whole slew of free job board sprung up few years back to take on Monster. So far Monster seems to hold of really well against the free job boards. Following are the top free job baord leaders.

Upcoming Competitors

  • LinkedIn - Recently LinkedIn has greatly morphed into a job board/recruitment tool. Based on their recent SEC fillings, more than half of their revenue is from recruitment services.
  • Gigma- Even though Gigma is not a job board, its service would have a greater impact on Monster if it catches on with employers. Apparently, Gigma uses sophisticated algorithm to rank and filter candidates. In other words, it works like FICO credit score - Gigma calls it Applicant Score.



References

  1. Monster Worldwide About Us
  2. 2.0 2.1 2.2 2.3 MWW 2009 10-K "Selected Financial Data" pg. 18
  3. Seeking Alpha "Monster Worldwide feeling the impact of an economic slowdown"
  4. MWW 2009 10-K "Our Services" pg. 2-3
  5. MWW 2009 10-K "Agreement to Acquire HotJobs Business from Yahoo! Inc" pg. 1
  6. Craigslist vs. Monster vs. CareerBuilder
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