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Sales in the United States have decreased due in part to a weakened housing market. Fewer homes are being built, meaning there is a decreased demand for construction materials and thus lower sales for PPG. Also, increases in transportation costs due to inflation of fuel prices resulted in a $20 million increase in expenses.[2] Finally, natural gas is PPG's primary source of energy-it made up 6.5% of total costs for fiscal year 2007.[3] Natural gas prices rose $2.00 per Btu(British thermal unit) from the first to second quarters of 2008.[4]
[edit] Business and Financials[5]PPG Industries operates in five segments:
The performance coatings segment sells its products worldwide either directly to consumers or through company-owned distributors.[6]
The performance and industrial coatings businesses share factories around the world. They have 31 facilities in North America (28 in the United States, 2 in Canada and 1 in Mexico).[7]
PPG's income has increased in the past three years. In fiscal year 2007 sales increased by 14%.[12] It also had double-digit percentage growth in Performance Coatings, Industrial Coatings and Optical and Specialty Materials. In the fourth quarter of fiscal 2007 sales volume increased by over 5% across all PPG's businesses.[13] Also, there has been double-digit percentage growth in Asia and Latin America. China has proven to be an especially strong market for PPG, as it constructs an estimated 2 billion square meters each year.[14] Also, in January 2008 PPG acquired SigmaKalon, a coatings producer based in the Netherlands. The acquisition increased PPG's total sales by 30%.[15]
PPG's largest markets are in Europe and the United States. Asia is also becoming a strong market for PPG. For example, in China there is an increased demand for construction materials. This increased demand in China helps offset a decrease in business in the United States. Fewer homes are being built, leading to lower demand.[17] Demand in Europe has remained relatively stable with respect to both Asia and the United States. [edit] Trends and Forces[edit] Weakened Housing Market Causes Decreased U.S. Sales for PPGNew House Construction in the United States (thousands of houses)
The above chart shows how many new houses are being constructed in the United States during 2008 and compares the data to 2007. The amount of construction has decreased both from the previous quarter and even more since the first quarter of 2007. Decreased construction means less demand for architectural coatings in America. In the U.S., sales volume for PPG's Architectural Coatings segment decreased by 10%.[19] [edit] Increasing Costs Decrease PPG's Net IncomeNatural gas is PPG's primary energy source. The price of natural gas increased from $8.50 per million Btu in the first quarter of fiscal year 2008 to $10.50 per million Btu in the second quarter of fiscal 2008.[20] Every $1.00 per million Btu increase in the price of natural gas leads to an increased cost of 60 to 70 million dollars per year. Oil prices have increased as well, jumping from $90/barrel in January 2008 to about $130/barrel in July 2008.[21] Due to higher oil prices, transportation costs for the second quarter of fiscal 2008 are $20 million higher than the same period in fiscal 2007.[22] In addition, raw materials costs for the coatings department rose by $40 million in 2007 and $75 million in 2006.[23] [edit] Urbanization in China Means there is a Growing Market for PPGConstruction spending in China increased by 165% from 2004 to 2008, and is increasing by an average of 25% each year.[24] According to the 11th Five Year period (2006-2010), construction plans estimate 2 billion new square meters each year. By 2010 China will have built an estimated 80 billion square meters of new housing.[25] PPG has 6 factories in China and sales for the second quarter of fiscal 2008 were $500 million, a 325% increase from 2006.[26] Overall sales have increased by 80% since last year.[27] [edit] Competition
Akzo Nobel N.V. (AKZOY) is the world's largest paint maker and one of the largest chemical manufacturers. Its business is divided into two segments: coatings and specialty chemicals.[35] Nippon Sheet Glass produces glass and glazing systems in four areas: Building Products, Automotive Products, Information Technology Materials, and Glass Fiber. Its flat glass business composes 90% of annual sales.[36] Sherwin-Williams Company (SHW) is a global producer of paints and coatings. It sells its products under brand names such as Dutch Boy®, Pratt & Lambert®, Martin-Senour®, Dupli-Color®, Krylon®, Thompson's® and Minwax®.[37]
[edit] References
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The Shelf
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