Same store sales

MarketWatch  3 hrs ago  Comment 
Gap Inc. said Thursday it had September sales of $1.43 billion for the month ending Oct. 1, down 2% from $1.46 billion for the same period last year. Same-store sales dropped 3% for the month. The retailer, whose brands include the namesake Gap...
Wall Street Journal  2 hrs ago  Comment 
Clusterstock  8 hrs ago  Comment 
One-and-a-half years after Colonel Sanders' return to KFC marketing, the chain is in full comeback mode. On Wednesday, KFC reported that US same-store sales increased 6% compared to the same quarter last year, a growth of 8% compared to the...
Wall Street Journal  Oct 4  Comment 
Darden Restaurants’s Olive Garden chain posted its eighth consecutive quarter of same-store sales growth despite a broad slump in the restaurant industry.
MarketWatch  Sep 29  Comment 
Costco Wholesale Corp. shares rose 1.8% late Thursday after the giant retailer reported earnings above expectations but flat same-store sales. Costco said it earned $779 million, or $1.77 a share, in its 16-week fourth quarter, compared with $767...
Benzinga  Sep 28  Comment 
Although checks indicate that Starbucks Corporation’s (NASDAQ: SBUX) US comp growth in FQ4 is tracking slightly below expectations, the company is likely to achieve mid-to-high teens annual EPS growth, Wedbush’s Nick Setyan said in a report....
The Economic Times  Sep 27  Comment 
Restaurant chain, with a 7 per cent YoY decline in its same-store sales for the quarter ended June, will no longer deliver pizzas through its own employees.
The Economic Times  Sep 27  Comment 
Wall Street Journal  Sep 20  Comment 
Bed Bath & Beyond’s margins have shriveled, same-store sales have dropped and the stock has suffered; Wednesday’s fiscal second-quarter results are expected to continue reflecting its difficult times.
Benzinga  Sep 20  Comment 
US checks indicated acceleration in Dunkin Brands Group Inc’s (NASDAQ: DNKN) same store sales in Q3 to-date, Credit Suisse’s Jason West said in a report. He maintained an Outperform rating on the company, while raising the price target from...
MarketWatch  Sep 20  Comment 
Shares of Ascena Retail Group Inc. plunged 24% towared a 7 1/2-year low in premarket trade Tuesday, after the parent of Ann Taylor retail stores missed fiscal fourth-quarter profit and same-store sales expectations. RBC Capital Markets analyst...  Sep 20  Comment 
British fashion retailer reports £7.9m pre-tax loss in first half amid fierce competition from Asos, Forever 21 and Zara Related: French Connection boss 'refusing to sit down to discuss turnaround plan' Same-store sales at French Connection...


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Same store sales are sales revenues of retail stores that have been open for a year or more. Most retail companies report this metric monthly. Same store sales is also called “comps.”

New sales come from two sources:

  1. Sales growth
  2. Opening new stores

The monthly same store sales number reveals what portion of new sales comes from sales growth in existing stores and excludes sales from opening new stores.

Analysts and investors prefer rising same store sales each month as this indicates that compared to the prior month

  1. Store traffic is increasing and/or
  2. Shoppers are willing to pay more for products

These two factors increase sales revenues without opening new stores, which is often a more capital-intensive way of growing.

A typical same-store-sales headline you might read is, "Target slashed its forecast for September same store sales citing weaker-than-expected traffic, prompting some investors to sell shares and analysts to reduce forecasts for the discount retailer."

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